Yannick Kay

Manager of 4 Account Manager and 2 Key Account Manager

Responsible for +110 existing and new business accounts: • achieved annual sales increase and expanded existing customer base • conducted software solution selling and won long-term projects • presented business cases to the C-Level

Professional training in sales techniques (four modules): • the sales pitch - structure of a sales meeting • effective closing in sales meetings • customer segmentation and demand analysis • effective objective handling

Collaboration in the key account management of the major customers DM and Rossmann: • demand analysis of the Polish market and preparation of negotiation folders for key account managers • pricing analysis • preparation of my master thesis. Development of a framework which aims at extending the company's International Key Account Management Program

Responsible for the management and set up of the new Sydney site: • introduction and establishment of a service concept in the heart of Sydney for a German Start-Up • responsible for sales, marketing, sponsoring and customer relationship activities • execution of weekly sales reports to the German headquarter • insuring profitability with monthly sales & profit increases

Assistant manager in a team, which is responsible for Eventmarketing, PR, Sponsoring and Merchandise activities: • organisation of the international "TImbersports Series- Event" • sponsorship support • execution of the event on-site

Sales, Marketing & Intercultural Business

Kunden-und Servicemanagement

Marketing & Communication

Grundlagen BWL mit Sportbezug

Teil des dualen Studiums. Managementtätigkeiten im Sport, Sozialwirtschaft, Trainingslehre sowie Teilbereiche der Anatomie.