Zain Ul Abideen

- PPC Analyst with successful campaign optimization for Google and Bing Ads in multiple regions (UK, USA, CA, Pacific Region, Middle East, and Europe). - Developed and executed result-oriented digital marketing campaigns to drive growth and improve ROI. - Demonstrated strong communication and relationship management skills, collaborating cross-functionally to optimize campaigns for customer relevancy and data-backed performance. - Utilized data-driven insights and A/B testing

- Spearheaded digital marketing campaigns targeting overseas Pakistanis, leveraging Google and Meta Ads to promote Roshan Digital Account (RDA) for direct investment in the Pakistan Stock Exchange. - Developed and executed content marketing strategies for enhanced brand awareness and engagement across platforms. - Utilized data analytics to identify and target specific overseas segments, generating high-quality leads and fostering RDA adoption. - Stayed current with evolving trends in digital marketing

- Building and maintaining long-term relationships with vendors and suppliers. - Negotiating with suppliers and vendors to secure advantageous terms. - Developing procurement strategies that are inventive and cost-effective. - Responsible for developing, implementing, and managing marketing campaigns to promote the organization and its services. - Controlling the procurement budget and promoting a culture of long-term savings on procurement costs.

- Helping in designing and preparing Marketing Plans. - Helping in preparing Budgets. - Connecting with existing and potential Clients and Investors. - Representing Kwick Doctor at different platforms such as Momentum Tech Conference 2019

Majors in Marketing and Supply Chain Management. The elective modules studied were; • Advertising • Sales Management • Supply Chain Management • Trade Marketing

• Accounting • Business Studies • Economics