Mike Böhm

Driving client success and campaign performance by optimizing Search, Shopping, and Display advertising strategies to consistently achieve targeted KPIs. Campaign Optimization: Optimized Search, Shopping, and Display campaigns to maximize ROI and ensure the consistent achievement of client performance goals. Client Management: Collaborated closely with SEA Team Leads and Managers to advise clients and develop operational solutions for complex advertising challenges. Data Analysis & Reporting: Created com

Driving measurable revenue growth and brand reach through targeted, cross-channel digital campaigns. Strategy & Scaling: Develop and execute full-funnel performance marketing strategies across Google Ads, Social Media Ads, and Display networks to maximize customer acquisition. Budget & KPI Optimization: Manage and allocate ad budgets, continuously optimizing for core KPIs such as ROAS, CPA, and Conversion Rate. Data-Driven Decisions: Conduct rigorous A/B testing and create real-time performance dashboard

Managed a comprehensive, high-value portfolio of SMB Google Ads accounts across the DACH region, consulting advertisers on growth and optimization strategies. Portfolio Management: Consulted B2B and B2C agencies and direct advertisers, successfully scaling ad spend and improving campaign performance to meet strict client objectives. Campaign Optimization: Conducted deep-dive account audits to identify wasted spend, restructure campaigns, and implement advanced bidding strategies. Client Retention & Satis

Led and developed a high-performing customer service team, driving operational excellence and adherence to core client metrics. Team Leadership: Mentored, coached, and managed a team of 20 associates, conducting regular performance appraisals and one-on-one development sessions. Training & Onboarding: Facilitated comprehensive training programs for new hires and existing staff, significantly reducing time-to-proficiency. Stakeholder Reporting: Analyzed team performance data and delivered weekly KPI prese

Cultivated brand loyalty and drove audience engagement through targeted content strategies and dedicated customer experience management for Dyson. Content Creation: Developed and published compelling social media campaigns to promote new product launches and service releases. Engagement Growth: Boosted online community interaction and overall customer engagement metrics across multiple social platforms. Escalation Management: Conducted direct outreach to dissatisfied clients, efficiently resolving comple

Delivered seamless technical support and sales assistance, ensuring high levels of customer satisfaction and accurate, efficient order processing. Technical Troubleshooting: Developed strong mechanical and product proficiency to resolve complex technical issues for both end-users and field staff. Client Communication: Handled inbound inquiries with swift professionalism, efficiently processing orders and service requests while maintaining high quality standards. Data Management: Maintained meticulous cal

Drove telecommunications revenue by utilizing consultative selling techniques to consistently achieve high conversion rates in a competitive German market. Sales Conversion: Maintained a strong closing ratio by accurately identifying client needs and clearly articulating the value of company offerings and service policies. Consultative Selling: Leveraged targeted probing questions and persuasive communication to systematically overcome objections and secure new contracts. Revenue Expansion: Successfully