Zofeen Ihsan

• SOS Children’s Villages Pakistan o Worked as a volunteer editor in charge of editing the content for the organization’s annual newsletters o Worked as a content editor for the organization’s new website • OK! Magazine Pakistan o Contributed multiple food reviews of various new restaurants o Contributed a couple of book reviews

Overseeing the entire PR department function • Business Development • Hiring, on-boarding and training of all personnel involved • Managing company financials and clients’ billings by overseeing the accounts department • Developing innovative solutions and strategies for all clients • Creating, editing and proofing all content work of the agency • Spearheading crisis communication efforts for all clients • Coordinating all communications with international partners for Pakistan based projects

• Business Development • Editing & proofreading press releases/articles • Developing and pitching strategy presentations to each client • Maintaining relationships with key media personnel • Inviting and managing media on-ground at media events • Finding PR and interview opportunities for clients • Onboarding and training new team members • Organizing and executing media tours and events