Adithi Bharathan

Was responsible for developing customer relationships that promote retention and loyalty. Reduced overhead costs by ensuring receivables were booked and delivered in a timely manner. Held the receivables collections percentage for my building above 95% by building fruitful relationships with our enterprise customers ever since my taking over as the billing lead.

Liasoned with department heads to draw up budgets and contracts to outline a broad strategy for the company’s annual and quarterly marketing and advertising plans Reviewed various advertising options to reduce cost overruns while ensuring community penetration. Evaluate the overall design of websites used in campaigns or budgets and contracts, marketing plans, and the selection of advertising media layouts, which are sketches or plans for an advertisement.

Deployed disruptive marketing strategies to drive traffic to the website Tested a variety of organic and paid acquisition Developed content strategy aligned with short-term and long-term channels marketing targets and collaborated with content and design teams to plan and develop site content, style and layout

Becoming an expert on travel experiences in and around India Act as a travel thought leader to consumers Troubleshooting customer issues by liaising with business development/supply team -Playing a critical part in achieving organization’s revenue goals

Marketing

Computer and Information Science