Alaa Draz

Much like memberful.com and patreon.com allow you to create memberships for your business. It adopts different types of payment methods to acquire subscribers from the MENA region (Mobil, Wallet and Cash payment). Responsible for: - Acquire Early adopters and interviewing customers. - Pitching & Securing funds. - Leading a team of developers (managing sprints, logbook, stories and QA). - Managing the creative process for brand identity and UI/UX design. - Managing payments and legal affairs.

- Campaign creation, copywriting and feedback/amends loops with clients - Media production management (ideation, production, roll out and reporting) - Report & enhance client's digital analytics and opportunities

- Creating one consumer promotion campaign for Coca-Cola

- Website creation with Wix - Setting up social media platforms and content strategy (e.g. linkedin, facebook, instagram, youtube) - Introduced agile project management disciplines and educated the CEO & CTO

- Main responsible for the organization of a conference with >300 participants from over 40 countries - Selecting and leading the conference team of 24 people - Stakeholder management of 12 external partners, participants and the conference team

- Leading 18 members in the digital content team & coaching 12 local marketing heads - Converting daily Web App traffic of 20 000 users to customers - Enhancing customer journey conversion by an average of 10% through UI\UX tuning - Website optimization (UI/UX engineering) - Forecasting and acquiring >10 000 leads and >1000 customers per quarter

- Mechanical Engineering - Specialization: Lean methodologies, analysis and design of experiments - 300 ECTS (5 years fulltime) - Classification: Second Class Honors, Upper division (equivalent to the grade 'very good')