Alexey Reutsky

Monetization of mobile games (HC) through advertising. Increased ARPDAU of old applications. Set up and optimized advertising for new applications. Worked with advertising networks, waterfall setup, optimization, AB tests. Work through mediation Applovin MAX

Hacked new traffic segments and acquisition new partners. Wrote partner acquisition macroses. Managing and developing partners.

Monetization of own and client's mobile games through advertising from Mopub, Admob and other advertising networks. Integration of your own advertising network with leading DSP, RTB, etc. Resolving financial issues regarding timely payments. Participation in the development and launch of an advertising network mediator.

Developed a marketing strategy and positioning for three new gambling projects. Implementation of this functionality on project sites. Purchase of gaming and gambling targeted traffic for PPC, CPA projects. Regular analysis of competitive activity.

Inetrek advertising (media advertising network) Launched with a team and brought to market an advertising network (CPA, CPL) Created a prototype of the system with a description of the functionality, described the technical specifications (front-end, back-end), participated in testing at all stages. Resolving tasks and problems related to third-party integration and data export/import.

Advertising network Clickburner.com, Clickky.ru, approfit.com, want2earn.ru Technical and marketing development of projects. Increased profits by 6K% A complete description of the business and functional features of the system (front-end, back-end), setting tasks for developers and monitoring execution, testing at all stages. Resolving tasks and problems related to third-party integration and data export/import.

Oilgroup - Shell Oils and Lubricants official distibutor Create a common customer base, analysis of capacity and market share, competitive analysis. Organization and participation in industry seminars. Market researches. Worked out incentive program of sales and annual marketing plan.

Planning of advertising campaigns on TV. Formation of applications. Checking for compliance with the legislation of advertising materials. Formation of ether sheets. Also: Development web system of TV media planning and media buying for clients. Begin work on the transition from the sale of 30 seconds commercials for sell ratings

My position was a marketing/advertising manager. - Consumer and competitive analysis - Development and implementation of advertising campaigns. - Preparation of promotional material, working with contractors - Media - planning - Creating an Affiliate network