Andre da Silveira

I lead a group of multidisciplinary freelancers bringing together experience, expertise, and execution to help businesses achieve sustainable growth at scale. At Proton Growth, we believe that growth shouldn’t be left to chance. Our name reflects our philosophy. Just as protons are at the core of every atom, growth is at the core of every successful business. Growth happens when all the right elements come together as a connected system: strategy, products, customer experience, marketing, communications, t

Took time away from full-time work following the birth of my child. Moved back to Portugal and I am returning to professional activity with renewed focus.

I founded and lead the organisation, setting a strategic direction that drives sustainable growth, profitability, and long-term value, with Product Marketing at its core. Complex technical features —> Benefits and Competitive Differentiation / Value Proposition per persona —> Digestable message trees —> Content —> Sales Enablement —> GTM —> Feedback Loop. My role encompasses a broad range of responsibilities aimed at ensuring the company’s success and maintaining its competitive edge in the verticals of Con

Ensuring PMMs worldwide have a central hub of resources to upskill. Helping companies and their solutions go to market and grow with the right Product Marketing strategies. DM for more information or consultancy services. I worked in Product Marketing of leading organisations, from €4B to highly innovative Blue Chip companies since 2017, until I founded my own company: Pristify.co.uk I apply my experience as a PMM every day, and this expertise is critical to running my company. Reach out if you need

Managing a team of two highly productive Product Managers (North America and China APAC) and heading the global strategy for the new Healthcare segment with IoT and digital transformation at the core of its Infection Prevention and Control Product Portfolio. As portfolio leader, I am responsible for the P&L of all the products and partnerships that I onboard to complement the solutions developed organically. This is a transversal position in the sense that I have to liaise with other categories, engineering

Complex technical features —> Benefits and Competitive Differentiation / Value Proposition per persona —> Digestable message trees —> Content —> Sales Enablement —> GTM —> Feedback Loop. Orchestrating the launch strategies and execution of GTM plans in EMEA in collaboration with Product Management, Marcom, Regional Field Marketing and Commercial leadership. Enterprise imaging, Radiology and Cardiovascular Information Systems and Artificial Intelligence Product Marketing investment allocation strategy, Marke

Orchestrating the launch strategies and execution of the global GTM plan in collaboration with Product Management, Marcom, Regional Field Marketing, Commercial leadership, Order Fulfilment and Service. Complex technical features —> Benefits and Competitive Differentiation / Value Proposition per persona —> Digestable message trees —> Content —> Sales Enablement —> GTM —> Feedback Loop. (Oncology Information Management Systems; Analytics SAAS; Registry; Patient Portal with Patient Reported Outcomes; Clinical

(Oncology Information Management System) Market strategy / Tactics; Leads generation, promotion and sales; Create and manage strong relationships with Key Opinion Leaders and Medical Institutions (Government, University Hospitals, Hospital groups and Associations); Local Marketing; Local Standalone Events organisation and management (User Meetings, Workshops and Forums). Oncology Information Systems Sales Specialist UK & Ireland. Market awareness of new products / licenses: 100% customer base; Penetration:

Role redundancy / Local subsidiary extinguished. (Medical Publications / Evidence Based Decision Support System) Market strategy and Business Development; Leads creation, promotion and sales, through direct contact and workshops; Local Marketing; Training and support; Lead new renewal team; Create and manage strong relationships with Key Opinion Leaders and Medical Institutions (Government, Universities, Hospital groups and Associations) Achievements: 100% market direct contact and awareness in the first

(Teaching) Author of Management and Imagiology New Technologies seminaries. One three hour training to the Master students, one three hour training to the fourth grade students and one three hour training to the third grade students of Radiology.

(Medical Devices and PACS) South area Business Development, Technical Solutions Negotiation, Sales and Support. Create and manage strong relationships with Key Opinion Leaders, and Institutions. Achievements: 1st Amulet mammography machine 24x30 sale in Iberian Peninsula, 1st FF Direct Radiology equipment sale in Portugal, 1st 2 Prima Human sale in Portugal.

(Adult Training and Education) Responsible for the following modules: Logistics, Customer Service, Purchasing, Quality and Safety Systems.

(Pharmaceutical) Cardiovascular and Immunology / Infectious Diseases Promoted to Product Manager after one year as Sales Representative. Market analysis, Campaign Planning, Marketing Collaterals creation and Stock Management, Sales Scripts creation, News Letters translation, Press Releases translation, Sales Force Trainer for one of Daiichi Sankyo’s cardiovascular therapeutics, National events planning and organisation, International events participation, Negotiation with Media and Communication agencies

(Industrial / Mechanical) Engines Oruva Deutz Licence FL511, Gensets and other industrial machinery.

(Public sector) Health and Safety Supervision, Ergonomics and Psycho-sociology at the Working Posts, Co-Creation of the Internal Rules, Creation of a Welcome Manual

Non Profit Organization. President's Assessor, Campaigns management, Fundraising

(Industrial /Mechanical) Manager of the technical teams. Press Releases and News Letters creation, Advertisement creation, Events organization, Information Management, Clients Management, Benchmarking, Service and Warranty Management. Responsible for the refreshment of the Logo and all the Institutional Image since 09/2004.

(IT) Informatics’ park management and local support in the clients facilities. Observations: Invited for an Internal Recruitment due to the previous department extinction.

(IT) Marketing assistance, Prospecting, Benchmarking, Commercial Reports and user support for the company’s products.

Counter sales, show windows management, inventory and reposition

Enterprise Competitiveness, International Marketing, Enterprise Strategy, Economy, International Finances, Information Systems, Statistics, Capital Markets, Organizational Behaviour, Research and Entrepreneurship, Ethics, Logistics.