Alice Vizethum

- Responsible for building strategies to develop sustainable artist careers outside of Germany for Volbeat, Woodkid, Alvaro Soler, Milky Chance or Martin Jensen. - Work with affiliates to initiate, execute and monitor marketing- and promotion campaigns bespoke for each territory and each artist. - Set and track digital marketing KPIs and analyse sales/streaming data to identify trends and opportunities.

- Work closely with product managers to oversee all processes related to project marketing including asset delivery and production schedule. - Manage deadlines and develop essential marketing material — including biographies, visual content, press releases and creative assets. - Coordinate activities between sales, marketing and promotion departments for projects day-to-day concerns to ensure project success.

- Assist with design and layout of ideas, mood boards, presentations to create innovative and tailor-made business solutions for brands. - Pitch music catalogue to ad agencies and support with licensing of musical works to be synchronised with advertising campaigns.

Worked part-time as flight attentant with international flight crews for Lufthansa's flagship aircraft Airbus A380 during my studies at Goethe University.

- Assist team members to develop strategies for a range of clients to increase organic and paid traffic through SEO and SEA techniques. - Monitor performance metrics and identify opportunities to optimise social media profiles and website content.

Specialization: International Marketing, E-Commerce, Entrepreneurship, Economics

Specialization: Management, Marketing, Communications