Arun Ananda

• Interacted with users from Shell, Litasco, BP etc. and helped them with trial onboarding by guiding them through the portal and products. • Built a new engagement strategy to engage trial and paid users. This strategy has helped increase the email open rate by 2% and portal logs by 3.7%. • Established 8 new metrics to track and measure activities of 300 users on Kayrros portal and email campaigns on a daily basis.

• Successfully achieved the total sales target of €107k for a period of 6 months. A growth of 11% when compared to the last year. • Bagged a new purchase order worth €16k from an industrial segment customer whose previous year sales records were nil. • 83% successful in converting quotes (>€7.9k) into sales.

• Spotted and reported a losing share of wallet value worth €19.8k by analyzing the sales trend and buying patterns of a major customer who was procuring 76 different seals. • Assisted the managing director in forecasting total sales of €15.6M. • Prepared inventory forecast recommendations to ensure a proper level of inventory of 8 major customers involving around 225 items.