Axel Baccari

Docplanner Phone is a SaaS solution that helps clinics to manage their phone traffic, improve the efficiency at reception and increase their revenues. Responsible for sales, marketing, customer success and product development across Italy, Spain, Poland, Mexico and Brazil.

PlanRadar is a cloudbased SaaS solution for digital documentation and communication for construction and real estate projects. Received $69M in series B funding in January 2022. Responsible for developing sales and growth strategies and building a high-performance team.

Mews Systems is disrupting the hospitality industry: it is a SaaS company that helps hotels to automate their operations as well as providing them with an integrated payment solution. Received $185m in series C funding. Responsible for sales, performance marketing, customer success and implementation.

Consulcesi Group is the largest service company in Italy dedicated to healthcare professionals with over 100.000 active customers. Core business of the group is the e-learning PaaS. Responsible for the marketing, B2B sales and product teams. Delivered exponential revenue growth with a 7x increase over six years

Ashley Madison is an industry leading dating service company with global annual revenues of €100 million. Reached the annual target by generating revenues of €1m.

Full Tilt Poker is one of the biggest brand in the industry with global revenues in excess of €500m per year. Managed a €12m business Achieved 10x increase in revenues over five years Created a strategy based on traditional and performance marketing Managed an annual budget of €4 million Hired a team of 3 people

• Developed a targeted CRM campaign to increase customer loyalty and cross sell from sport • Worked alongside the affiliate and offline media team to maximise acquisitions • Developed a market entry plan for Italy • Undertook regular analysis to provide campaign ROI, CPA and learnings for future activities • Built a strong relationship with creative agencies

Economics, Finance, International Business