Brian Siegel

o Successful exit with sale of OrthoAlliance to UnitedHealthcare (Optum, integrated into SCA Health system) o Part of executive team driving Private Equity backed (Revelstoke) leading team of 12+, hyper growth of 12 acquisitions, two joint venture partnerships, 20 new clinics and 4 ASC’s related to orthopedic and sports medicine practices expanding complex regional footprint and 60+ geographic locations going from $200M to $700M+ revenue, 80 to 300+ Physicians, cost savings of $600k in one quarter alone

o Led team over marketing, digital, lead generation, internal and external communications, tradeshows, sponsorship, PR/media efforts, and reports o Built and implemented marketing strategy, developed goals in alignment to growth initiatives, and integrated tech stacks, reporting and impact updates, PM tools and tracking o Go-to-market efforts for new technology platform, and commercialization of hardware with product offerings, built $200M pipeline, launched global expansion for Keynetics acquisition

Leadership & direction of Corporate & Divisions Marketing, Investor Relations & HR areas. Led teams via strategic growth marketing, branding, leads/demand gen, digital, communications, PR, distribution, go-to-market, commercialization, content, product marketing, customer engagement tools & corporate social responsibility. Marketing, branding, communications, digital, business development, teamwork, leadership, strategy, growth, acquisitions, campaigns, creative, lead generation, and innovations.

 Led Sales teams with responsibility for 10 locations P&L and $100M+ portfolio, communications, and contracts (market share +35%, revenue from $15M to $25.5M for division)  Led Operations team 14 accountable for invoicing, customer service, and vendor management  Built service division locally from one service manager and two technicians ($200K annually) to a competitor with team of 4 service managers, 10 technicians, $5M Revenue, 100+ customers  Client and Account Leader for key national accounts