Claire SALBER

• Development of thematic window displays: - Was in charge of the project lead for different thematic window displays (selection of a thematic, elaboration of the marketing mix) - Coordinated with different departments: purchasing, merchandising, packaging, advertising agency - Informed franchise partners about new products and marketing campaigns • Responsible for different product portfolios: - Launched new products - Analyzed product performance and made recommendations for product ranges

Launched a product innovation for the brand Galbani

• Project Management for Nestlé Water, Drinkstar Group and Byodo: - Successfully accomplished multiple customer marketing projects and worked with suppliers for various advertising materials - Coordinated tasks with art design, text, media, DTP, and production units - Conducted marketing research to prepare pitches

• Evaluation of the annual performance review: Analyzed and presented insights to the top management • Recruiting: Worked on the application management, participated in job interviews, prepared agreements, coordinated the integration process • Internal communication: Created a welcome brochure

• Coordinated advertising, promotion, and merchandising for the Yves-Rocher shops and informed franchise partners about new products and marketing campaigns • Collaborated with advertising agencies

Graduated of a Master of Science (MSc) in Intelligence and Innovation Marketing leading to a Master degree. Competences: Panel Nielsen, Brand management, Product Management, Category Management, Merchandising, Trade Marketing, e-commerce...

Graduated of a international business management program leading to a double Bachelor degree. Specialization in Marketing. - Double Bachelor degree: European Business Studies at the University Ostbayerische Technische Hochschule (OTH), Regensburg, Germany: Winter semester 2012-2013 and 2013-2014

Economics, Social Studies and German