Daniel Jonathan Frenkel

- Responsible for production management for the product “Portal”, - Product Owner for two developer teams - Responsible for conception of all user processes in coordination with UX - Scheduling and coordination of all deliverables required for the product from the departments UX, Art, QA, Localization and Marketing - Promotion and implementation of agile development processes - Responsible for managing live service operations of www.gameforge.com and the corresponding content management system

- Supported production management for the product “Portal” - Management of one development team and work prioritization in consultation with Product Director - Creation, updating and structuring of feature requirements in the internal project management system (Jira) for multiple teams - Contributed to conception and creation of a comprehensive project plan - Creation of a communication concept and coordination of implementation

- Conduction of detailed KPI analyses - Conduction of profitability and revenue analyses - Preparation of reports and business plans for potential investments as well as for revenue goals of existing products - Conceptualization and creation of various presentations, including for trade shows and supervisory board meetings - Creation and maintenance of an overview of the most important content of all licensing contracts - Creation of content suggestions for monthly company newsletter

- Creation of a concept for a customer scorecard as basis for customer segmentation (final grade: 1.3; 1.0 = best, 4.0 = worst) - Determination of best practices for structure of landing pages - Conduction of competitor analyses - Creation of suggestions for which demographic user data to collect and means to do so - Analysis of content and usability of various content management frameworks - Documentation of project's progress in Confluence

- Conduction of detailed KPI analyses of competitors and of Gameforge themselves as well as creation of corresponding presentation - Monitoring of game KPIs - Conduction of profitability and revenue analyses - Preparation of reports and business plans - Supported Marketing through data aggregation and research

- Development of a monthly reporting system for the product Fresh/td (perishable goods) - Construction and implementation of a new worldwide monitoring process for perishables as well as coordination of the new process with respective Lufthansa Cargo stations - Performance of profitability analyses - Conduction of market research

- Responsible for customer contacts of a subsidiary - Promotion of products and support in the initiation of new business relations - Assisting the managing director in day-to-day business

Marketing and Entrepreneurship