Elena Weinhaus

Strategic Financial Governance: Directed annual planning and consolidation cycles for DACH sales entities, aligning regional commercial input with global corporate targets. Executive Storytelling & Business Partnering: Delivered deep-dive variance analysis and strategic business narratives to the DACH & European CFOs and ad-hoc financial insights for cross-functional teams to drive decision-making. Long-Term Asset Valuation: Executed 5-year strategic brand valuation and impairment assessment.

Portfolio Governance: End-to-end oversight of the CIS region IT project portfolio roadmap Direct Project Leadership: Led numerous SAP enhancement & other digital initiatives projects (up to €200k) within the portfolio. Strategic Business Interface: Handled senior stakeholder relations, conflict resolution & escalations, translated business needs into IT solutions. Value Creation & Compliance: Provided key expert input for all planning cycles; championed customer-centric IT & initiated local legal adaptation

Led IT budgeting (OPEX/CAPEX) and rigorous variance analysis for Eastern Europe, ensuring strict cost control against plan. Evaluated IT department efficiency by driving internal KPIs, SLAs, and performance reviews. Managed tech contracts, risks & opportunities, established clear guidelines to eliminate errors and streamline financial tracking. Served as a project team member and trainer during the migration of operational routines into the Business Service Center (BSC).

Coordinated process reengineering and data exchange integration with other systems within the SAP implementation project. Organized a double maintenance process and seamless integration with the Data Migration stream while supporting the maintenance team. Managed change management activities: drove communications, adapted and created documentation, and delivered end-user trainings (as MM Key User). Defined project risks and successfully resolved critical Master Data authorization profile issues.

Coordinated PMO activities for the large-scale SAP ERP implementation project across 10 breweries and corporate offices in Russia. Managed project documentation, tracked milestones, and supported cross-functional streams.

Managed cross-functional projects in telecommunications and tourism, focusing on market research, project delivery, and stakeholder coordination

Held consecutive roles as Marketing Manager and Management Team Member (Personal Assistant).