Emily Carter

Lead brand marketing and communication strategies across digital and traditional channels. Oversee brand positioning, campaign development and marketing initiatives to strengthen brand visibility and customer engagement. Manage marketing teams and external partners while aligning creative direction with commercial objectives.

Oversee marketing activities across the UK and international markets, with a focus on brand, digital campaigns and seasonal launches. Work with creative, PR, e-commerce and merchandising teams to plan campaigns and keep the brand consistent across different channels. Manage influencer and brand partnerships in the UK, US and European markets. Review campaign performance, manage marketing budgets and adjust plans based on results.