
Gabor Egri
Skills
Timeline
Professional experience for Gabor Egri
- Current 4 years, since Aug 2022
Head of Marketing
Kulturhaupstadt Europas Chemnitz 2025 GmbH
• Gathered and analysed market needs, concerns and aspirations while optimising impact of marketing communications (Marcom) campaigns through comprehensive research and consistent messaging. • Negotiated and fostered partnerships with partners • Shared a natural affinity for transforming qualitative insights into strategies and actions driving brand exposure across national markets. • Defined brand identity, positioning and strategic direction while building a new visual concept aligned with brand DNA.
- 6 months, Oct 2021 - Mar 2022
Festival Director
Festivalacademy Nonprofit Ltd.
Key achievements • Facilitated a ten-day international summer music festival, two international violin competitions, masterclasses and concerts. • Played key role driving organisational growth having project managed creation of a new office and brand structure. • Managed and mitigated project risks and issues while ensuring effective governance and engagement at all levels. • Delivered and managed a new loyalty strategy with a growth of 40% of membership.
- 7 years and 10 months, Oct 2013 - Jul 2021
Marketing and Development Director
Müpa Budapest Nonprofit Ltd
• Reduced staff attrition through a culture of mentoring, training, and professional development • Promoted brand storytelling across full range of engagement opportunities alongside brand style, visuals and Tone Of Voice (TOV). • Uncovered consumer insights to inform brand strategy/tactics, maximise market share • Managed senior-level insight gathering and financial reporting. • Created and implemented marketing plans, including Through-The-Line (TTL) campaigns.
- 1 year and 4 months, Jun 2012 - Sep 2013
Senior Marketing and Communications Manager (Contract)
Freelance, self-employed
• Called upon awareness of new and emerging developments and technologies used across traditional and digital marketing channels while also creating high-impact press and Public Relations (PR) strategies. • Provided input into website content management for one of Britain's most sought-after, Olivier Award winner Director and Choreographer, Drew McOnie. • Supported British Choreographer, Director and Writer Gary Lloyd in developing and delivering a social media campaign of "Hair, the Musical".
Languages
English
C1 (Fluent)
Hungarian
C2 (Expert / native speaker)
German
A1-A2 (Basic)
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