Inna Kryvonis

Achievements * promoted growth of the market share from 13% to 18% * achieved a stable leadership in the brand awareness (TNS MMI) * successfully launched more than 20 new products * completed the product line redesign * launched several TV campaigns in Ukraine and Moldova (TV Ads and Sponsorships) Main functions * developing and executing strategies for brands and categories * implementation of product strategy for categories * launch of new products * continuous marketing analysis

Achievements * developed and executed the strategy for the brand * launched several new products * delivered repeatedly a marketing analysis

Achievements * successfully launched 5 new products * redesigned the product line * launched OOH advertising campaign Main functions * developing and executing the strategy for the brand * launch of new products * marketing analysis (analysis of primary and secondary sales, market share etc.) * managing contractors

Achievements * redesigned the product line * launched 3 new products Main functions * developing and executing the strategy for the brand * launch of new products * marketing analysis (analysis of primary and secondary sales, market share etc.) * managing contractors

Main functions * marketing analysis (analysis of primary and secondary sales, market share etc.) * managing employees and contractors * organizing, leading promo activities Achievements: * launched several regional TV and OOH campaigns * launched a regional promo campaign * launched numerous new products and product lines (adaptation of genuine products for Russian market)

Main functions * organizing, leading promo activities * organizing of marketing researches (interview, consumer surveys)