Jieun Lee

- Supporting Alcoa’s global business development strategy in reducing operational complexity - Customer and competitor analysis, potential market analysis, and other marketing related tasks

- Aluminum cookware market analysis for Alcoa to provide Alcoa´s strategy in the market; as a master thesis topic - Conducted supportive actions for the sales and marketing team in Europe; market research, customer and competitive analysis, CRM support, and market data analysis

- Summarized national companies reports related with customer satisfaction to support Customer Experience team in analyzing key indicators that affect customer loyalty and satisfaction - Developed an international TRI*M report for Q2, a customer satisfaction report; understood KPIs for customer satisfaction and different performances of national companies

- Conducted market research and marketing promotion; found out potential buyers and analyzed market prices; analyzed market potential for new electronic devices/concepts (ex.) a vending machine combined with touch screen technology; conducted in- and direct product promotion

- Performed a project with the Korean national police agency; setting a long-term future development strategy for better public security

- Understood whole concept of photovoltaic energy market; conducted PV market research and competitors’ analysis; created data files in excel sheet with collected information - Assisted company meetings/interviews with outside experts/government concerned; conducted English based research and information request

- Master Thesis: Aluminum cookware market analysis and Alcoa's Strategy (Master Thesis: 1.0) - Nominated as the best graduate student of the year (Total GPA: 1.33)