Juan Pablo Carrion Carrasco

Offering Concept & Pricing

Customer/Market Insight Market Intelligence

Responsible for the Marketing Consulting and Analysis – Innogy’s e-mobility project. Marketing-Consulting • Development of Customer Journey maps and Touchpoints analysis (B2C) • Competitors Analysis (B2B/B2C) • Sales Channel Analysis (B2B/B2C) • Active project support • Research and evaluation of Data • Support internal process

Responsible for planning, implementing and achieving the strategic objectives of the brand according to the company objectives. -Marketing-Management -CRM-Program Management

Responsible for planning and implementing trade marketing campaigns in order to achieve the marketing and the company objectives.

• Development of marketing Retail and Brand strategies • Responsible for planning and developing of national marketing campaigns • Trade Marketing manager and Category manager • Development of planograms • Control of retail KPI’s for the franchisees • Responsible for planning and development of communication material • Responsible for launching new products • Support for the strategic planning • Support for the budget and sales development and planning

Intern in different areas: Marketing, Finance, Controlling, Accounting, Purchasing, Logistics and Production

Dualsystem Assistent

Intern in different areas: Customer service and Relocation

International Management

Marketing Management