Kaviraj Prakasam

Angestellt, Deputy Manager Market and UX research, HYUNDAI MOBIS

Abschluss: MBA and E, Hochschule für Technik und wirtschaft, Berlin

Frankfurt am Main, Deutschland

Fähigkeiten und Kenntnisse

Product Planning
Market Analysis
Competitor Analysis
Business Case
Preparation
Brand Development
Business Planning
Organisation von Workshops
Automotive

Werdegang

Berufserfahrung von Kaviraj Prakasam

  • Bis heute 6 Jahre, seit Juli 2018

    Market Research Specialist

    Mobis Parts Europe N.V.

    1. Competitor research study on vehicle interior cockpit strategies 2. Trend analysis and preparation of product strategy roadmap for future products related to infotainment systems 3. Coordinated User Research project analyzing interests/expectations of European customers related to vehicle interior features 4. Performed qualitative and quantitative user research data study 5. Performed benchmarking of features related to vehicle infotainment and connected features

  • Bis heute 6 Jahre, seit Juli 2018

    Deputy Manager Market and UX research

    HYUNDAI MOBIS

  • 1 Jahr und 9 Monate, Okt. 2016 - Juni 2018

    Product and Communication Specialist

    Kia Motors Deutschland GmbH

    *Coordinated the PR operations with cross-functional teams related to product launch.* Performing media analysis on a day to day basis to understand the exposure and strength of Brand * Coordination in preparation and quality proofreading of Pan European Press Releases * Managing the PR budget for asset preparation, content generation and for new projects * Coordinated various operations for Motorshows (Geneva, Frankfurt, and Paris, Media Lounges and Pan European Test Drive events

  • 7 Monate, Aug. 2015 - Feb. 2016

    Master Thesis student - Design and Implementation of Operational Excellence tool

    Toyota Motor Europe

    Design and Implementation of Operational Excellence tool for logistics hub operations for Zeebrugge hub * Research study of logistic hub operations * Implementation of Operational Excellence tool * Process maturity visual representation * Kaizen indication

  • 1 Jahr und 1 Monat, Nov. 2014 - Nov. 2015

    Intern as Product Management division in Telematics and Multimedia

    Toyota Motor Europe

    * Telematics services, infotainment – Product planning and Market research * European market - sales analysis * Database maintenance, communication of sales report * Business case preparation and evaluation * Revenue analysis * Product pricing – market research * Motor shows competitor study guide preparation * Product bench-marking * Customer requirement study

  • 1 Jahr und 4 Monate, Juni 2012 - Sep. 2013

    Vehicle performance calibration engineer

    WABCO Vehicle Control Systems

    My responsibilities include: * Vehicle Electronic Calibration and Testing * FMEA and 8 D Analysis * Vehicle demonstration to senior management, external purchase and press visits * Preparation of product specification document * Vehicle system release test execution * Design and Management of vehicle test case scenarios * Diagnostic guide preparation * Homologation of Trucks and Buses * Product life cycle monitoring

Ausbildung von Kaviraj Prakasam

  • 2 Jahre und 3 Monate, Okt. 2013 - Dez. 2015

    Master of Business Administration and Engineering

    Hochschule für Technik und wirtschaft, Berlin

     Strategic Marketing  Business Administration  Global Supply chain Management  Automotive Management  Corporate Finance and controlling  Innovation Management  Quality management  Project Management

  • 3 Jahre und 9 Monate, Aug. 2008 - Apr. 2012

    Automotive Engineering

    Anna University, Chennai

     Vehicle Dynamics  Vehicle Safety  Chassis systems  Vehicle Electronics  Emission Control  Computer control of vehicle systems  Computer Application in Engine design  Computer Application in chassis design

Sprachen

  • Englisch

    Fließend

  • Deutsch

    Gut

Interessen

Music
reading
Adobe Photoshop
Multimedia
Automotive

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