Kristian Willms

Angestellt, Customer Successs Manager, PayPal Deutschland
Berlin, Germany

Fähigkeiten und Kenntnisse

Media buying CPA/CPC/CPM
Affiliate Marketing
Mobile Marketing
Product Development
Pricing & Strategy
Project Management
Account Management
Landing page creation
Content Management Software
Carrier/MMA Guidelines
Lifetime Optimization
SMS campaigns
Text to Subscribe
E-Commerce
Online Marketing
Online Advertising
Mobile Payment
Digital Strategy
WAP

Werdegang

Berufserfahrung von Kristian Willms

  • Current 5 years, since Jun 2021

    Customer Successs Manager

    PayPal Deutschland
  • 3 years and 1 month, Dec 2017 - Dec 2020

    Business Development Manager

    Gameloft

    Berlin Area, Germany - Identify opportunities of growth or optimization within existing and potential partners & channels - Drive relationships with existing distribution partners and billing providers, while acquiring new distributors - Definition, release and optimization of subscription services, landing pages, CRM programs and mobile sites - Monitor traffic & performance and regular synthetic reporting

  • 1 year and 11 months, Jan 2016 - Nov 2017

    Marketing Manager

    Move Fast GmbH

  • 4 months, Jan 2015 - Apr 2015

    Analyst

    Accenture Interactive

    - Provide end-to-end marketing solutions from creative design and digital production to customer experience and ecommerce development - Connect clients to customers with cloud, mobility, analytics and more

  • 7 months, Jun 2014 - Dec 2014

    Mobile Marketing Manager – DACH, FR

    freenet digital GmbH

    see below

  • 2 years and 6 months, Jan 2012 - Jun 2014

    Mobile Marketing Manager – DACH, FR

    Jesta Digital GmbH

    *Execution of online marketing campaigns and projects for Jesta Brands: Jamba, Jamster, Powermob, iGewinne, Bitbop * Analyze performance of online marketing initiatives and develop strategies to test, optimize campaign efficiency while ensuring to meet/exceed cost per acquisition and revenue goals per channel/country * Media buying CPM/CPC/CPA * Liaise with partners and legal team to create new contracts and IOs while building and managing strong client relationships

  • 8 months, Jul 2011 - Feb 2012

    Online Marketing Manager - iLove & Jamba

    Jesta Digital GmbH

    * Execution of online marketing campaigns and projects in Germany, Switzerland, France and Austria for Jesta Brands: Jamba, Jamster, iLove * Analyze performance of online marketing initiatives and develop strategies to test, optimize campaign efficiency while ensuring to meet/exceed cost per acquisition and revenue goals per channel/country * Media buying CPM/CPC/CPA * Liaise with partners and legal team to create new contracts and IOs while building and managing strong client relationships

  • 2 years and 2 months, Sep 2009 - Oct 2011

    Manager - Content &Promotions Web & Wap Programming

    Fox Mobile Group

    "Territories: North America, Canada, Austria, UK Brands: Jamster, TheIsh, LuLu, RingtoneKing * Executing content promotion, programming of online & WAP portals to promote compelling content * Conceptualize & develop online promotional material for Fox movies * Development & implementation of online landing pages, display banners for D2C subscription * Portal traffic analysis for optimisation of product allocation * Product development by suggesting innovative ideas for new product lines"

  • 1 year and 1 month, Sep 2008 - Sep 2009

    Coordinator - Content &Promotions Web & Wap Programming

    Fox Mobile Group

    "Territories: North America, Canada, Austria Brands: Jamster, The Ish, LuLu, Ringtone King * Executing content promotion & programs * Programming of online/WAP portals to promote campaigns * Production, delivery of new mobile products * Identifying improvement and new features on the CMS & delivery process * Report on sales data and download trends"

  • 11 months, Nov 2007 - Sep 2008

    Internship - North America Marketing

    Fox Mobile Group

    Territories: North America, Canada Brands: Jamster, The Ish Products: Apps, Games, Music, Erotic Content, Info Channels and other related mobile content

Ausbildung von Kristian Willms

  • 2004 - 2007

    Marketing & Advertising Communications

    University of the Arts London – London College of Communications

Sprachen

  • English

    C2 (Verhandlungssicher / Muttersprachlich)

  • German

    C2 (Verhandlungssicher / Muttersprachlich)

  • French

    A1-A2 (Grundkenntnisse)

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