
Laurent de Bar
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Laurent de Bar
Global player in Digital Analytics, AT Internet provides business decisions-making data to renowned brands throughout the world. Mission : Based at the company's headquarter in Bordeaux, I am in charge of corporate communications including events & exhibitions, PR, online communications and eCRM activities.
- 10 months, Mar 2013 - Dec 2013
Managing Director
CARREMENTnet (Arcachon, FRANCE)
Managing Director for a start-up providing digital solutions to lawyers & judicial experts Mission : In charge of all strategic development, marketing and sales matters.
- 1 year and 7 months, Aug 2011 - Feb 2013
Digital Marketing Business Director
Innocean Worldwide Europe (Frankfurt, GERMANY)
Mission: Develop INNOCEAN Digital Marketing service offering and capabilities whilst providing HYUNDAI and KIA European operations, with strategic and operational support in the Digital field.
- 2 years and 1 month, Jun 2008 - Jun 2010
Sales & Marketing Principal Consultant
Mahindra Satyam (Paris, FRANCE)
Mission: Provide strategic consulting and functional expertise in Digital Marketing & CRM domains for the Automotive sector.
- 2 years and 9 months, Sep 2005 - May 2008
Global Digital Marketing Manager
Nissan Motor Co., Ltd. (Tokyo, JAPAN)
Mission: Strategic and operational support in Digital Marketing for NISSAN & INFINITI brands across major regions (US, Europe, Asia) and emerging markets (140+ countries)
- 4 years and 1 month, Apr 2001 - Apr 2005
European Online Marketing Manager
Nissan Europe SAS (Paris, FRANCE)
Mission: Management of centralised Digital Marketing activities across European markets.
- 1 year and 6 months, Oct 1999 - Mar 2001
Account Director - Digital
Bates Interactive (London, UK)
Mission: Strategy development, project planning, campaign implementation, budget control and client support in Digital Marketing
- 1 year and 3 months, Jul 1998 - Sep 1999
Account Manager - Direct Marketing
Bates Communication (London, UK)
Mission: Conception of CRM programs, telemarketing campaigns, press, radio and outdoor advertising.
- 1 year and 6 months, Jan 1997 - Jun 1998
Account Executive - Direct Marketing
Aspen Agency (London, UK)
Mission: Database selection, direct mail creative development, print/production, lasering, response handling and analysis.
- 9 months, Apr 1996 - Dec 1996
Junior Account Executive - Direct Marketing
Wunderman (London, UK)
- 6 months, Oct 1995 - Mar 1996
Account Management Trainee - Direct Marketing
Wunderman (Sydney, AUS)
- 5 months, Apr 1993 - Aug 1993
Account Management Trainee - Direct Marketing
Wunderman (New Yok, USA)
Part of Communication & Advertising Diploma training program
Ausbildung von Laurent de Bar
- 1 year and 10 months, Sep 1992 - Jun 1994
Lycee St Dominique, France
Communication & Advertising
- 10 months, Sep 1991 - Jun 1992
Lycee St Joseph (France)
Commerce
Sprachen
French
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
Spanish
A1-A2 (Grundkenntnisse)
Japanese
A1-A2 (Grundkenntnisse)
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