Lawrence Ullmann

Bis 2024, Head of Marketing and Sustainability, Swibeco SA
Lausanne, Schweiz

Fähigkeiten und Kenntnisse

Strategic Vision
Leadership
Analytical thinking
Creativity
Communication
Marketing
E-Business
Business Development
Sales & Marketing
E-Commerce
Project Management
Sustainability
B2B
B2C
Strategic marketing
Budget
Project Planning
Lead Generation
Business Analytics
Project management office
International Business Development
Partner Management
Content marketing
International Management
E-Shop
Sales management
Marketing management
Product Development
Social Media Marketing
SEO
Product
Marketing Communications
Internet Marketing
Business Planning
Line Management
Leadership skills
Analytical skills
Strategic mindset
hands-on mentality
Organizational skills
willingness to travel
ability to work under pressure
Conceptual thinking
Fast learner

Werdegang

Berufserfahrung von Lawrence Ullmann

  • 10 Monate, Nov. 2023 - Aug. 2024

    Head of Marketing and Sustainability

    Swibeco SA

    Oversaw all marketing and sustainability efforts, including B2B and B2C strategies, team and budget, branding, lead generation, customer lifecycle management, digital and performance marketing, partnerships, and public relations.

  • 6 Monate, Juni 2023 - Nov. 2023

    Growth and Sustainability Manager

    Swibeco SA

    Led growth initiatives while integrating sustainable practices, ensuring environmentally and socially responsible business development.

  • 1 Jahr und 1 Monat, Mai 2022 - Mai 2023

    Growth Manager

    Swibeco SA

    Drove growth by identifying opportunities, implementing strategies with cross-functional teams, and leveraging data-driven insights for continuous improvement.

  • 1 Jahr und 10 Monate, Mai 2020 - Feb. 2022

    Marketing and Sales Director

    sQale by QoQa

    Oversaw overall business development, including go-to-market strategies, product development, new client prospecting, contract negotiation and optimization of sales funnel.

  • 1 Jahr und 7 Monate, Nov. 2018 - Mai 2020

    Gap Year

    Sabbatical leave

    • Kite Surf instructor for the season in Cartagena de Indias/Colombia (November 2019 to March 2020) • Traveled South America by land from Brazil to the extreme south near Cape Horn and back north along the Pan-American Route up to Colombia (Nov 2018 – Sep 2019)

  • 2 Jahre und 2 Monate, Sep. 2016 - Okt. 2018

    Global Head of Product and Digital Experience – Jumia Group

    Jumia Group

    Led global product management and digital experience, including mobile marketing, directing design and cross-functional teams to enhance user experience and foster synergies across business verticals, platforms, and subsidiaries.

  • 11 Monate, Nov. 2015 - Sep. 2016

    Head of E-Commerce Product and Digital Experience – Africa & South Asia

    Jumia Group

    Led design and e-merchandising teams, driving product strategy and digital experience across subsidiaries, and overseeing execution to optimize product presentation and enhance the online shopping experience group-wide.

  • 1 Jahr und 6 Monate, Juni 2014 - Nov. 2015

    Head of E-Commerce Marketing - Jumia Nigeria

    Jumia Group

    Led e-merchandising efforts, including marketing campaigns, optimizing conversion rates (CRO), product presentation, category management, and overall shopping experience to drive sales and boost customer engagement.

  • 8 Monate, Aug. 2013 - März 2014

    Assistant Brand Manager DACH - Gucci and Escada Fragrances

    Procter & Gamble

    Managed brand development and coordinated with sales, finance, PR, demand planning teams, subsidiaries, and fashion houses; oversaw a €10+ million budget; led product launches, local marketing campaigns, and pricing strategies; and conducted business analyses.

  • 7 Monate, Juli 2010 - Jan. 2011

    Marketing Intern - Laboratoires Vichy

    L'Oréal Suisse SA

    Led a successful product launch, coordinated marketing activities with external agencies, managed advertising and pricing strategies, conducted market research and SWOT analysis, and contributed to budget development and sales force training materials.

  • 7 Monate, Aug. 2009 - Feb. 2010

    Project Manager in strategic marketing

    Lingua Group

    Directed the launch of two online magazines, developing the marketing strategy and websites, managed SEO, SEM, SMM, and CRM activities, created newsletters and marketing materials, and conceptualized an online advertisement webpage.

  • 2 Jahre, Aug. 2007 - Juli 2009

    Board Member, students’ representative

    Akademischer Sportverband St. Gallen

    Board Member, elected students’ representative

  • 1 Jahr und 1 Monat, Mai 2008 - Mai 2009

    Leader of the Organizing Committee

    Vimentis

    Directed Switzerland’s largest neutral online political poll, leading a team of 7 and securing private sponsorship. Managed marketing and media activities, reaching 20,900 participants and partnering with national media and over 50 civil organizations. Collaborated closely with top political party leaders and played a key role in redefining the organization’s strategy.

  • 6 Monate, Apr. 2007 - Sep. 2007

    Business Analyst Intern

    Venture Valuation AG

    Conducted research on valuation methods and supported the launch of new online databases. Performed industry and market research, analyzed competition, and assessed market trends, including conducting SWOT analyses.

Ausbildung von Lawrence Ullmann

  • 6 Monate, Sep. 2012 - Feb. 2013

    International Management

    Warsaw School of Economics

  • 1 Jahr und 4 Monate, Sep. 2011 - Dez. 2012

    International Management

    CEMS

  • 1 Jahr und 1 Monat, Sep. 2011 - Sep. 2012

    International Management

    ESADE, Barcelona

  • 4 Jahre und 2 Monate, Okt. 2005 - Nov. 2009

    International Affairs

    Universität St Gallen

Sprachen

  • Französisch

    Muttersprache

  • Englisch

    Fließend

  • Deutsch

    Fließend

  • Spanisch

    Fließend

  • Polnisch

    Grundlagen

  • Swiss German

    Muttersprache

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