Marianne Kraai

The Social Squad is the leading agency for (Digital-) Athlete Influencer Marketing. With tailored strategies and campaigns, we help national & international brands to tell their story, building on the authority and reach of the top digital influencers and content creators. We develop and manage influencer marketing campaigns from A to Z: from concepting to successful campaign execution and reporting.

I support companies with the creation and development of their digital marketing strategy, including but not limited to: influencer- and blogger-marketing, community management, social media, internationalisation and event management. I also coordinate events and other projects in a very hands-on manner, meaning that I join the existing team on an interim basis for a limited period of time in order to give a specific project or strategy the guidance and boost that is required.

I made it my mission to significantly improve the current online dating experience for both women and men. The aim is to build a local, application-only dating app: we will hire a bouncer to keep the creepers and fakers out and our strict door policy makes sure the crowd inside is not only attractive, but also friendly and smart. We are launching in January 2017 in Munich. Stay tuned!

Responsible for the internal coordination, set up and management of the Advertising Department. Main responsibilities included: recruiting of sales managers, establishing contacts to top-tier fashion and lifestyle brands, concepting advertising formats and pricing.

Responsible for the strategic development and operational coordination and excecution of all (influencer)marketing related projects. Together with my team (10+ people), I have organized over 20 blogger events, set up various social media cooperations with key influencers and managed all community matters for the 14 international websites of STYLIGHT.