Marie-Luise Nocke

Media consultation & planning in print & digital (SEA) for Germany, Austria & PECO countries

Outsourcing of the marketing unit of Berliner Morgenpost GmbH. • Media consultation and planning in print and digital • Assistance within the field of regional & national marketing for employment & educational advertisements within the daily newspaper supplement “KARRIERE” • Cross-media planning of special topics within “KARRIERE” • E-Mail marketing

Research based concept on how urban life and mobility will change in big cities in the future. Final pitch of ideas in front of the client Mercedes Benz on the 12th of December 2017 at Macromedia University in Berlin.

• Assistance within the field of regional and national marketing for employment and educational advertisements within “KARRIERE”, the Saturday supplement of the daily newspaper Berliner Morgenpost • Marketing and creation of customer company profiles on jobs.morgenpost.de • Creation and publication of own advertisements and newsletters

Concept development for an internal network for the logistic department concerning ‘How to Make Knowledge About Innovative Logistics Available Inside Zalando?’. Final pitch at the tech-headquarter in June, 06th 2017 in Berlin.

• Support and assistance in immigration matters • Assistance in customer retention in Germany & Paraguay • Administrative tasks: listing matter of expenses, organizing appointments

• Public relations for beverage and lifestyle products of the brand DIAGEO • Creation and publication of press releases • Evaluation and reporting of initiated sampling campaigns • Follow-up communication and blogger relations

• Production of passepartouts • Framing of the gallery stock & commissioned works • Customer care as well as preparation • Creation of promotional materials • Preparation & follow-up of vernissages

Further Education

The Future of Advertising – Customer Acceptance of Programmatic Advertising Strategies with Particular Focus on Mood-Based Advertising within the German Commerce Market.

Public Relation & Communication Management

Spanish language course

• Insight into the law of copyright & moral rights for artists, fair use of images, etc. • Investigation of legal, ethical & political issues in museums in collaboration with legal entities from museums, auction houses & gallery industry.