Dr. Michel DUROUX

est à la recherche de projets freelance. 🔎

Bis 2014, Business Unit Director, Primary and Specialty care, GlaxoSmithKline Pharma
Chatou, France

Fähigkeiten und Kenntnisse

Problem Solving
resilient
curious by nature
eager to learn
Adaptability
ability to adapt within multicultural teams
collaborative
consultative leadership
Product Launch Management
Marketing
Marketing & Sales
Contract Management
Sales force management
sales force excellence
Fast learner
Strategic alliances

Werdegang

Berufserfahrung von Michel DUROUX

  • 2 years and 7 months, Mar 2012 - Sep 2014

    Business Unit Director, Primary and Specialty care

    GlaxoSmithKline Pharma

    Situation: taking up the position with 2 urgent issues: • to correct a sales gap between forecast and budget • to launch within 9 months of a new combination in urology. Actions: • Defined and implemented a course correction plan • Launched a new fixed combination in urology in 2 Business (185 sales rep.) • Implemented the co-promotion of urology within the oncology sales force Results: launch in 8 months TO: € 39 M

  • 2 years and 1 month, Mar 2010 - Mar 2012

    Inter region First Line Sales Manager

    GlaxoSmithKline Pharma

    Actions: 1) Sales management: 12 sales rep. Launched meningitis vaccine. 2) Co-promotion agreement between GSK and BAXTER: • Led the co-promotion deal for Neisvac between Baxter and GSK: alignment of the operational plan among the 22 First Line Sales Managers, • Implemented marketing campaign and PR events • Prepared and presented performance reviews to the Steering Committee of GSK and BAXTER Results: All Stars nominee • 22% market share for meningitis vaccines • Conducted testing of the new CRM

  • 4 years and 1 month, Mar 2006 - Mar 2010

    First Line Sales Manager, Primary and Specialty care, Vaccines

    GlaxoSmithKline Pharma

    Objectives, with a team of 12 sales rep. : • to gain market share and turnover in the region • to launch of a new paediatric vaccine and a new anti-HPV vaccine Actions: • Organised PR events across region (540 paediatricians invited) • Identified needs and educational plan for Gov. Regional tender markets • Developed and coached sales reps. Results: • 4th region among 22 in terms of performance in 2009 • Obtained an award as part of a new international CRM "Salsa"

  • 5 years and 3 months, Jan 2001 - Mar 2006

    Marketing manager and Project Manager, Primary and Specialty care,

    GlaxoSmithKline Pharma

    Objectives: to launch 3 vaccines Actions: • Management of 3 junior PM • Negotiated with the Health Authorities of new names for the Infanrix line • Conceived the strategy and the operational plans • Managed EE and advisory boards • Participated in European workshops for the design of international campaigns Results: • Launch of Boostrix Tetra and Rotarix • Turn over € 41,5m in 2005, +17 per cent growth vs. 2004. • Infanrix became leader with 53 MS

  • 4 years and 10 months, Mar 1996 - Dec 2000

    International Marketing Manager (Brussels, Munich)

    GlaxoSmithKline Pharma

    • Launched Twinrix worldwide (core launch kit, packaging, press conference) • Organized roundtables in Switzerland, Finland and Latin America Secondment in the German LOC, Germany • Led a team of 3 for the launch of an adult vaccine Results: Twinrix, £ 39m in 1997. £ 118m in 2000

  • 1 year and 7 months, Sep 1994 - Mar 1996

    Manager, Marketing & Business Development (Italy)

    Guerbet Laboratories

    joint-venture Schering AG-Guerbet Objective: to set up/create a new business unit within the JV Guerbet and Schering AG (Berlin) Actions: • Defined the strategy for the local market • Designed marketing campaigns and operational plans for existing products Result: Launched 2 new products in NMR : Lumirem and Dotarem

  • 2 years and 9 months, Jan 1991 - Sep 1993

     Export Area Manager (Italy, UK, Austria, Northern Africa, Turkey)

    Guerbet Laboratories

    • Defining Market Strategy, • Selecting and Motivating distributors and agents, • Negotiating contracts-price lists, Managing Sales Forces, • Implementing • Marketing and Scientific support Results: € 7m first year (+14%), and € 8m second year (+31%)

  • 3 years and 1 month, Jan 1988 - Jan 1991

    Medical Science Liaison (Israel, Germany, Austria, Switzerland, Turkey)

    GUERBET Laboratories

    Objective: to set up/create a new business unit within the JV Guerbet and Schering AG (Berlin) Actions: • Defined the strategy for the local market • Designed marketing campaigns and operational plans for products Result: Launched 2 new products in NMR : Lumirem and Dotarem

Ausbildung von Michel DUROUX

  • 1 year and 1 month, Sep 1993 - Sep 1994

    MBA EM LYON (FR) & CRANFIELD (UK)

    EM Lyon

  • 4 years and 1 month, Sep 1982 - Sep 1986

    Pharmacy & MBA

    University Paris XI & EM Lyon/ Cranfield (UK)

Sprachen

  • German

    C1 (Fließend)

  • English

    C1 (Fließend)

  • French

    C2 (Verhandlungssicher / Muttersprachlich)

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