Miriam Gmelin
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Miriam Gmelin
Set-up integrated Marketing communications in a dynamic start-up
- 8 years and 9 months, Feb 2013 - Oct 2021M-net Telekommunikations GmbH
Senior Marketing Manager Privatkunden
Lead Regional Marketing Campaigns Cooperation-Project Deutsche Glasfaser Setup Marketing & Sales Automation Setup Marketing Performance Management / Messbares Marketing (including Market Research Projects) Lead Regional Marketing Campaigns (customer acquisition) Marketing-Project-Lead "Main-Kinzig-Kreis" Maternity Leave: 12/2017- 09/2019, 03/2015-09/2016
- 1 year and 3 months, Nov 2011 - Jan 2013
Senior Marketing Manager
Gigaset Communications GmbH
Responsible for international B2B campaigns, portfolio campaigns Online marketing projects (B2B training tool Campus) Marketing Lead CRM (extranet)
- 3 years and 5 months, Jun 2008 - Oct 2011
Senior Customer Marketing Manager
Avery Dennison Zweckform Office Products Europe GmbH
Customer Marketing Responsibilty: channels: mail order e.g. Otto/Printus, online e.g. Amazon, it channel e.g. Tech data Lead Brand Shops (www. amazon.de/avery) New Marketing Concept development IT-Channel B2B Project lead: Set up Online Print Shop (https://www.avery-zweckform.com/shop/) Participation in EMM setup (PIM/MAM)
- 3 years and 10 months, Aug 2004 - May 2008
Promotion Manager
HiPP GmbH & Co. Vertrieb KG
Set up Promotion/POS activities Responsible for channel media advertising Development of sell-out material (folders) Co-operations management (e.g. Opel, Legoland, Europapark, Jako-o, Haba) Responsible for instore/online sweepstakes Category Management Projects
- 2 years and 3 months, May 2002 - Jul 2004
Trade Marketing Assistant
Barilla Wasa GmbH
Responsible for POS-promotions Wasa and analysis of Nielsen data, Cologne Sales representative, area: greater Munich (14 months)
Ausbildung von Miriam Gmelin
- 10 months, Aug 2000 - May 2001
business sciences
University of Wisconsin
management, communications
- 4 years and 6 months, Oct 1997 - Mar 2002
business sciences
Carl von Ossietzky Universität Oldenburg
marketing, management, European law
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
French
B1-B2 (Gute Kenntnisse)
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