Moritz Grüninger

Co-founded GlowVibe, a small e-commerce and event-based business focused on party accessories. • Developed, launched and managed the company's Shopify store, overseeing the entire online customer journey from product presentation to purchase. • Made commercial decisions on product sourcing, supplier selection and pricing, balancing competitive pricing with healthy margins. • Planned and executed marketing activities across social media and live events to build brand awareness and attract new customers. •

Developed from an apprentice into a trusted operational team member, taking on shift leadership responsibilities from the second year of training onward. • Led day-to-day store operations during assigned shifts, setting priorities and coordinating work across multiple departments. • Supervised teams of up to six employees and helped onboard and train new colleagues and apprentices. • Managed inventory from purchasing through goods receipt and replenishment, using sales data and experience to maintain pr

Graduated first in class, with a focus on Marketing, Human Resource Management and International Trade. Completed my final thesis with a grade of 1.0, conducting applied research on marketing strategies for small businesses.

Completed vocational training in retail management, combining classroom-based business education with hands-on experience at EDEKA.