NATHANIEL LEFEBVRE

• Utilize social media to create leads, increase revenue and build brand awareness • Create, analyse and optimise Facebook campaigns for more than 20 countries • Manage, acquire and negotiate terms with new marketing partners and affiliate networks • Monetize all web platforms through popunder, banner and text ad campaigns with acquired marketing partners

• Analyzed the performance of online marketing activities for the USA, Canada, Australia and New Zealand • Created and managed Google Adwords campaigns • Acquired and negotiated terms with new marketing partners and affiliate networks • Used various social media outlets to build brand identity • Managed customer service-related questions and comments

• Managed three million dollars of off-shore inventory • Coordinated shipments of products from China • Created a quality control process for all imported products • Implemented a process for inventory management • Worked directly with the CEO (Chief Executive Officer) on requests for proposal for all potential new clients

• Was lead on the Promotional Merchandise tender and contract negotiations for 2011-2012 • Interacted with suppliers regarding order status, defective product and product inquiry • Completed specialized projects

• Successfully managed real-time inventory • Gained intimate knowledge of Compass, CoreXpand, Articulate, and Four51 • Assisted and trained new Account Managers • Grew invoiced sales 275% for multiple clients from 2006-2009 • Gained understanding of the connection between fulfilment, accounting, business development, human resources, sales and operations initiatives