Ouyang Jun

1. Responsible for the Annual Branding&PR strategy planning. 2. Generate integrated PR budget plan, events strategy and implementations. 3. Work closely with the marketing team to develop creative and integrated programs to define brand DNA and product core value, to support product introduction, services offering, new technology and thought leadership 4. Event management: Develop and implement the calendar of events to support the Audi brand’s image and run all Audi activities.

1. Initiate and implement all-year communication plan, including both traditional media and new media and maintain strong relations with media in Zhejiang & Shanghai. 2. Align with Central Marketing, lead team to establish Central initiated Marketing strategy and conduct regional events so as to generate sustainable, aggressive business growth. 3. Responsible for dealer management: the development of Annual Regional Marketing Strategy and planning for Audi line-up products in Region Zhejiang.

Brand Strategy & Marketing communication: - Responsible for developing China Cadillac brand strategy and marketing strategies to meet organizational objectives. - Creative execution includes all the classic advertisement online ad campaign as well as marketing communication materials, like catalogue, POSM in dealership, etc.