Patrick Schwarz

Building the EMEA Commercial Excellence function from scratch — covering growth strategy, value-based pricing, sales organization design, and product management. Leading a multicultural team of up to 14 across five functions (Sales Enablement, Marketing, Pricing, Commercial Excellence, Product Management). Business Sponsor for Salesforce CRM, Vendavo CPQ and Power BI.

Led three global teams — CRM Governance, Market Intelligence, and Commercial Excellence — with up to 15 reports across three continents. Drove the commercial excellence program that enabled GEA to outperform its five-year growth targets ahead of schedule. Rolled out a full CX suite to 6,000+ users across 40+ countries. Built the global Sales Excellence Playbook and training program.

Developing and managing a global template approach in a 22.000 people manufacturing business with integration into a 160.000+ people corporate. Managing the global community and driving forward the development/rollout of additional modules like marketing and service whilst governing the exisiting sales approach.

Creation of a holistic concept for customer relationship management. Development of a requirements specification with subsequent multi-stage vendor selection. Implementation and maintenance of a CRM system for a medium-sized industrial company.

Driving strategic marketing and hollistic business development. -Rebranding -Developed digital marketing approach -Developed trade fair concept including sales trainings -Conducted market and competitor researches -Developed white spot analysis to identify new market segments and potential customers -Acted as public releations manager for press statements

Sales Areas: Denmark, Norway, UK Großbritannien, Ireland and North America Product Manager for Offshore and Ship building components worldwide

Selling Forgings and Roundbar-Steel to Customers in Germany

CRM

Controlling