Philipp Wetzel

Basic

Angestellt, Managing Director, Member of the Group Management Board, AMAG Group, AMAG Innovation & Venture LAB

Zürich, Switzerland

Skills

Digital Transformation
Business Development
Innovation Management
New Mobility
Open Innovation
Board Leadership
Digital Strategie
Marketing
Portfolio Management
Online Marketing
Digital

Timeline

Professional experience for Philipp Wetzel

  • Current 4 years and 2 months, since Jul 2018

    Managing Director, Member of the Group Management Board

    AMAG Group, AMAG Innovation & Venture LAB

    Innovation & Corporate Venturing ausgerichtet auf NEU Mobilität Connected Car, Mobility as a Service, Carsharing, Parking, Autonomes Fahren, Flottenmanagement, e-Business Start up Beteiligungen @ #autosense, #Clyde, #noviv, #sharoo, #carhelper, #kopernikus

  • Current 4 years and 3 months, since Jun 2018

    Verwaltungsrat

    autoSense AG
  • Current 4 years and 3 months, since Jun 2018

    Verwaltungsrat

    Carhelper AG

  • Current 5 years and 7 months, since Feb 2017

    Verwaltungsrat

    sharoo AG

  • 1 year and 5 months, Feb 2017 - Jun 2018

    Direktor Marketing & Business Development, CDO, Mitglied der Konzernleitung

    AMAG Automobil- und Motoren AG

  • 2 years and 1 month, Jan 2015 - Jan 2017

    Group Marketing Director, Mitglied der Konzernleitung

    AMAG Automobil- und Motoren AG

    Digitale Transformationstrategie, Analytics, Data Management New Mobility & Venture Strategie, Research & Development, M&A Marketing Automation Plattformen, online Zugriff zu relevanten Daten & Informationen Portofolio Management, Mittel- und Ressourcen-Allokation und Marketing Spend Effectiveness Marketing Communication: Werbung on- & offline, CI/CD, Brandmanagement Trade Marketing: Marketing-Tools & Instrumente CRM: Lead- & Kampagnenmanagement, Segmentation, 1:1 Marketing

  • 2 years and 5 months, Aug 2012 - Dec 2014

    Leiter Group Marketing

    AMAG Automobil- und Motoren AG

    Strategie, Konzeption, Planung & Implementierung, Qualitätssicherung Touchpoints Marketing Communication: CI/CD, Positionierung, Kampagnen, CI/CD, Brandmanagement, Branding, POS, Touchpoints Trade Marketing: Handelsmaketing, CRM, Lead- & Kampagnenmanagement, Marketing-Tools & Instrumente Experience Marketing: "LIVE" Marketing, Driving Experience, Sponsoring, Eventmarketing, Hospitality, Ausstellungen, Messen

  • 8 months, Dec 2011 - Jul 2012

    Associate Partner

    break through innovations GmbH

    Gesellschafter, Partner Key Account Management, Projektmanagement Produkt- & Geschäftsfeld Innovationen für Schweizer und internationale Grossunternehmen Konsumgüter, Getränke, Food, Sportartikel, Outdoor, Detailhandel

  • 8 months, Dec 2011 - Jul 2012

    Partner

    brandPLAN

    Partner Selbständiger Consultant & Projektmanagement für Strategie, Konzeption, Vermarktung

  • 3 years, Jan 2009 - Dec 2011

    Chief Marketing & Sales Officer

    Adcom Group

    Mitglied der Geschäftsleitung Marketing & Sales Adcom Group Verantwortung P&L Adcom Event und Adcom Communication

  • 2 years and 8 months, May 2006 - Dec 2008

    General Manager EURO 2008 Project

    Carlsberg Breweries AS / Felschlösschen Getränke AG

    Gesamtverantwortung für das "EURO 2008" Projektteam Marketing, Communication & Sales für alle relevanten Getränke Touchpoints rund um die EURO 2008 Führung von Mitarbeitenden aus Marketing, Sales, Corporate Communications, Supply Chain Management, Produktion und Logistik

  • 4 years and 10 months, Jun 2003 - Mar 2008

    Marketing Manager

    Feldschlösschen Getränke AG

    Beer, Softdrinks, Mineral Waters, Energy Drinks Strategie, Planung, Brandmanagement, Product Innovation, Product Launches, Packaging, CI/CD, Kampagnen Management, Trade Marketing, Promotion, POS, Roadshow, Key Account Management

  • 3 years and 7 months, Nov 1999 - May 2003

    Head of Marketing Communications

    Feldschlösschen Getränke AG

    Verantwortung Marketing Communication, Sponsoring, Eventmarketing, Messen, Visitor Center, Standort Events, POS Shop

  • 2 years, Nov 1997 - Oct 1999

    Group Manager Sponsoring

    Feldschlösschen Getränke AG

    Konzeption, Projektmanagement Sponsoring, Eventmarketing, Messen

  • 3 years and 6 months, May 1994 - Oct 1997

    Projektleiter

    Jauslin & Stebler Ingenieure AG

    Projektleiter, Projektplanung (Hoch- und Tiefbau, Verkehrsplanung, Geologie & Umwelttechnik)

  • 1 year, Jan 1993 - Dec 1993

    Projektleiter

    RAG Envirotec, Reichenberger AG, Basel

  • 3 months, Sep 1993 - Nov 1993

    International Trainee

    TDA Barcelona Spanien

Educational background for Philipp Wetzel

  • 3 months, Oct 2017 - Dec 2017

    Start up Board Member Accademy

    Ecole Polytechnique Fédérale de Lausanne EPFL, Innovation Park

    Finance for Start up Board Members Board Due Dilligence Crisis Management Investor's Day

  • 2003 - 2004

    Business Administration

    ZfU Zürich, Babson College, Boston

  • 1988 - 1993

    Kulturtechnik & Vermessung

    ETH Zürich

Languages

  • German

    First language

  • English

    Fluent

  • French

    Fluent

  • Spanish

    Intermediate

  • Portuguese

    Basic

Wants

Netzwerk zu Unternehmen
Mobilität
Musik
Management
Innovation
CRM
Start-ups

Interests

Outdoor Sport
Schwimmen
Jogging
Mountainbike
Tennis
Golf
Skifahren
Familie
Natur
gute Küche und angenehmes Ambiente

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