Stella Ziyan Zhang

• Established the company’s initial Account Management in Asia • Consistently overachieved quarterly existing client revenue targets • Developed and led the onboarding training of new colleagues, the client retention cycle and CRM tools • Plan strategies to improve client satisfaction, proactively contacting clients daily through phone calls or emails • Help major clients work with our products more effectively, listen to and act on their feedback, and assist with their contract renewal negotiation

• Presented Statista to potential customers in the APAC region • Assisted in the conversion of 5 clients from unpaid memberships to paid memberships through close coordination with the sales team • Drove lead generation through online channels, e.g. WeChat, Weibo • Attended and represented Statista at fairs, exhibitions, trade shows, etc. • Increased brand awareness through marketing campaigns

• Communicating between ​​clients​ ​and ​ ​marketing team • Customer​ ​satisfaction ​​and ​sales​ ​acquisition • Quality​ ​management of ​​CRM​ ​System

• End ​to ​end ​management ​​of ​the​ ​communication ​strategy​ ​for​ ​the company’s social ​media ​platforms • Social ​media ​content ​management; ​​planning ​and ​implementation ​of ​social media ​marketing ​campaigns • Responsible ​​for​ ​developing ​​several ​marketing ​​strategies​ ​which ​are ​now used ​at ​​the​ ​company's​ ​external ​​events​

• Creating, ​designing ​, and ​giving ​presentations​ ​for​ ​international ​students, focusing ​on ​German ​​culture • Planned ​over​ ​20 ​activities​ ​for​ ​international ​students​ ​on ​behalf ​of ​the university • Provided ​fluent ​English ​and ​​German ​​support​ ​for​ ​international ​students adapting to life ​in​ ​Germany

• Introduced​ ​and ​explained ​the ​chiropractic​ ​process​ ​to ​customers​ ​and potential ​ ​partners • Communicated ​with ​​customers​ ​to ​help ​​satisfy​ ​their​ ​needs​ ​and ​match ​them up ​with ​the appropriate ​ ​chiropractors • Translated​ ​between​ ​English​ ​and ​Chinese ​between ​clients​ ​and ​senior staff, working ​as​ ​an​ ​interpreter​ and ​representative • Represented ​the ​company​ ​multilingually​ ​at ​the ​​front-of-house

• Designed ​company​ ​promotionals​ ​for​ ​existing ​​and ​upcoming ​ ​products • Assisted ​​in ​​the ​creation​ ​of ​​travel ​plans​ ​for​ ​Chinese ​​nationals​ ​visiting Europe • Promoted ​travel ​packages​ ​and ​communicated ​with ​clients​ ​to ​​find ​​the ​​best travel ​package ​for​ ​them

Marketing, Medien, BWL

Marketing