Winnie Lee

- Led high-value B2B packaging and display projects (>$300K/month) for leading North American retail clients; ensured timely execution - Served as the main point of contact across internal teams & external stakeholders for all project-related communication - Led weekly status update meetings with clients; provided clear visibility on inventory levels and project progress - Onboarded 3 new team members within the PM department

- Delivered six editions of high-quality magazines through preflighting files and correcting technical design issues; magazines were sold in multiple Canadian cities and in New York City retailers - Managed layout teams to uphold publishing timelines and ensure correct formatting of fonts, images, and color swatches

- Led content creation, syndication, marketing strategy and implementation across multiple channels (Instagram, TikTok, email) - Drove target audience engagement through effective copywriting - Increased their social following by 100% within the year!

- Provided quick and reliable service as a gelato scooper and barista - Ensured workspace cleanliness - Trained new team members on standard practices

- Created Coffee and Clothing's TikTok channel; achieved 517k+ views with the most popular video to date & gained 4700 followers within 3 months - Planned, filmed, edited, and posted video content for all social channels

- Assembled promotional items for mailing - Brainstormed on future initiatives for the growth of Kids Help Phone - Collaborated with others to plan for mini-fundraiser events, develop print deliverables, and create guidebooks - Researched and compiled information using Microsoft Excel

- Enhanced the store layout through visual merchandising duties within the accessories department - Received and processed incoming shipments - Supported and maintained sales floor standards through delivering excellent customer service, cleaning and replenishment