Yawar Anis

Managed Google Ads and LinkedIn Ads for B2B SaaS and AI products, increasing qualified leads by 25% and conversions by 30% while lowering CPL. Executed technical SEO, boosting engagement by 30% and reducing bounce rate by 18%. Built automated Mailchimp funnels generating 11k+ clicks and 7k+ high intent actions. Implemented GA4 and GTM tracking and drove 521k+ LinkedIn impressions with 11.26% engagement.

Built and scaled a digital sales channel from 0 to 200 units per month, generating 1,680 sales, $102k revenue, and 15.8x ROAS. Reduced CAC by 35% and shifted 45% of total company sales to digital through Facebook Lead Ads and Google Display. Generated 10,400 leads with 56% qualification and 29% conversion rate via A/B testing and funnel optimization. Improved traffic by 40%, online revenue by 28%, and achieved GTmetrix 99% with sub-1s load speed using GA4 and GTM tracking.

Executed hands-on Google Ads and Facebook Ads campaigns for corporate events, exhibitions, and conferences, increasing event revenue by 28%. Increased organic website traffic by 35% through SEO, email marketing, and content led social campaigns. Created newsletters, landing pages, social media content, and promotional creatives. Tracked and optimized campaign performance using Google Analytics and social platform insights.