Ajay Rai

Responsible for driving revenue, developing, and implementing effective strategic plans, increasing market share, building & maintaining relationships with a focused drive towards business profitability. Provide cross-functional solutions to stakeholders to enhance business performance with special focus on end user approvals, products development, EMEA region projects development and monitor competition activity.

Turned entrepreneurial vision into reality by implementing an innovative business strategy focused on the growth of the division by offering solutions in new technology applications in energy sector. Defined and implemented strategy across all core business functions including business development, product positioning, marketing and sales strategies with increased profitability.

1) Responsible for managing the direct order input, tendering and proposals, 2) business development activities and sales support functions including specification activities, 3) New product rollouts, 4) Key account management, 5) Customer relationship development Products Handled: Electrical Switchgears like Gas Insulated Switchgears (GIS), Air Insulated Switchgear (AIS), Ring Main Units (RMU), Compact / Prefabricated Substation (PSS/CSS), Auto Reclosers and Sectionalizers

Specification and business development activites for construction segment solutions. Products Handled: Anchors and fasteners, power tools recommendations, construction technology solutions.

Worked as a Tender and Contracts Engineer for electrical secondary distribution products and inducted across various cross-functional teams and multiple BUs to understand the business cycle to ensure multi-faceted professional growth.

Electrical engineering graduate with special focus on transformers, switchgears, electrical machines and power system studies.