Andrea Leiser
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Andrea Leiser
- 4 months, Jul 2024 - Oct 2024
Group Communications, International Marketing and Branding Executive; Speaker
Consultant
- 7 years and 4 months, Mar 2017 - Jun 2024
Head of Group Communications and Laboratory Division Marketing
Mettler-Toledo International Inc.
- 2 years and 1 month, Feb 2015 - Feb 2017
Head of Marketing (Member of Executive Board)
Distrelec Group AG
Strategic management of global digital and traditional marketing in 17 countries. Providing leadership to multiple functions such as Digital Marketing (SEM & SEO, email Marketing, web merchandizing, affiliate marketing), Marketing Communications (PR - external and internal communications, crisis communications, creative & design, publications, sponsoring, social media, content marketing), Business Intelligence as well as Campaign & Project Management.
- 1 year and 1 month, Feb 2014 - Feb 2015
Head of Marketing Communications
Distrelec, Branch of Daetwyler Switzerland Inc.
- 7 months, Aug 2013 - Feb 2014
Senior Campaign Manager
Distrelec, Zweigniederlassung der Dätwyler Schweiz AG
- 3 years and 3 months, May 2010 - Jul 2013
Channel Business Developer B2C, Customer & Channel Marketing
Canon (Schweiz) AG
- 6 months, Nov 2009 - Apr 2010
Freelancer
Sabbatical
Six month sabbatical with time for photography, languages, travelling & diving.
- 3 years and 5 months, Jun 2006 - Oct 2009
PR & Communications Consultant
The PR Factory
PR & Communications Consultant, (Graphic Designer)
- 2 years and 2 months, Apr 2004 - May 2006
Graphic Designer
Woodtli Design & Communication AG
- 2 years and 1 month, Apr 2002 - Apr 2004
Graphic Designer/Art Director
TannerWerbung
- 3 months, Jan 2002 - Mar 2002
Typografin/Graphic Designer
NZZ Fretz AG
- 11 months, Jan 2001 - Nov 2001
Graphic Designer/Art Director
BBF/Target Publishing AG
- 3 months, Aug 2000 - Oct 2000
Graphic Designer
Husmann & Partner
Ausbildung von Andrea Leiser
- 2 months, Sep 2015 - Oct 2015
Digital Excellence Program
Google, Dublin & London
- 1 month, Apr 2015 - Apr 2015
Advanced Leadership Program
Dätwyler Leadership Program (internal)
Leadership & Change Management
- 1 month, Nov 2014 - Nov 2014
Neuromarketing in der Praxis
ZfU - International Business School
Neuromarketing
- 5 months, Aug 2013 - Dec 2013
CAS International Marketing & Communications
HSLU, Lucerne University of Applied Sciences and Arts
International Marketing Strategy, Campaigning, Business negotiations, Online Marketing, International Pricing, Strategic selling, International leadership, International consumer behaviour, Business Development in Asia, USA and Eastern Europe
- 7 months, Jan 2013 - Jul 2013
CAS Corporate Communications
HWZ, Hochschule für Wirtschaft Zürich
Online PR, PR, Corporate Publishing, Live Communications, Public Affairs, Investor Relations, Social Media, Internal Communication, Communication Concept, Integrated Marketing Communication, Media Training, Media Relations, Political Communication, Writing & Editing
- 5 months, Aug 2012 - Dec 2012
CAS Strategisches Kommunikationsmanagement
HWZ, Hochschule für Wirtschaft Zürich
Kommunikationsrecht, Branding, Projektmanagement, Teamführung, Change Management, Communication Controlling, Crisis Communication, Sponsoring, Pitching, Networking
- 7 months, Jan 2012 - Jul 2012
CAS Unternehmensführung
HWZ, Hochschule für Wirtschaft Zürich
Leadership, Strategisches Management, Kultur, Identität & HRM, Kunden & Märkte, Struktur & Organisation, Governance & Risk, Finance, Gesellschaft, Reputation & Issues,
- 2 years and 8 months, Jan 2012 - Aug 2014
MAS Business Communications
HWZ, Hochschule für Wirtschaft Zürich
Unternehmensführung; Strategisches Kommunikationsmanagement; Corporate Communications; International Marketing & Communications
- 2001 - 2003
NDS Cultural/Gender Studies in Art, Media and Design
ZHdK, Zürcher Hochschule der Künste
- 1996 - 2000
Grafikfachklasse
ZHdK, Zürcher Hochschule der Künste
- 1995 - 1996
Germanistik
Universität Zürich
- 1994 - 1995
Vorkurs Kunstgewerbeschule
ZHdK, Zürcher Hochschule der Künste
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
French
B1-B2 (Gute Kenntnisse)
Spanish
A1-A2 (Grundkenntnisse)
Italian
A1-A2 (Grundkenntnisse)
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