Arianna Pozza

Full P&L responsibility reporting to the Board of Directors. Sales over 80 markets with over 7’500 selected P.O.S. Definition and implementation of the brand strategy, sales responsibilities in over 80 countries with over 7’500 selected P.O.S. supported by a sales team of 8 Brand Managers, 18 shared Brand Managers, 218 sales representatives and an e-commerce platform Building and managing fully dedicated supporting department in Finance, Marketing, Retail, Planning, Procurement and Product Development

Worldwide stores supervision & training to ensure brand image and consistency on over 500 corporate and 2’500 Franchising Stores/SIS and Kiosk. Sales Staff headcounts: Corporate over 2’500 - Franchising over 4’000 Sales profitability maximization of the operated Corporate Stores Monitoring of the correct and timely implementation of the marketing tools in the P.O.S. Supporting the markets in setting yearly in store animations and promotions Implementation of store operation audits

• Project Leader Merchandising Swatch Collections and Specials as well as Visual Merchandising Material for the trade including briefing, development, and approval on final production • Retail Trainer: Sales & Merchandising Training to the Store Staff in the markets Creation of Visual Merchandising Guidelines and training for the HQ and Brand Managers

Assignments to various sales and products division projects and development of Promotional and Product Catalogues- Corporate Sales responsibility of Seasonal Products

In charge of direct sales to consumer, retail operations, selection and purchasing, Loss Prevention, Visual Merchandising Inventory control and the shop financial statement and payroll The business turned profitable from first year of activity onwards thanks to the customer oriented sales style and to the products selection. Achieved strong sell out, customer relation and loyalty

Helicopters Events Organization; location finding, press events preparation, catering, journalists, invitations and event supervision.