Christian Ward
Angestellt, Customer Relationship Marketing Manager, Video Ezy
Sydney, Australien
Werdegang
Berufserfahrung von Christian Ward
Bis heute 22 Jahre und 9 Monate, seit Okt. 2001
Customer Relationship Marketing Manager
Video Ezy
My role is to bring new business in to Video Ezy stores, maximise share of wallet and to keep customers “sticky” through longer term loyalty initiatives (such as the VIP program) in a fiercely competitive market. Responsible for lead management and retention using CRM tools (epiphany) as well as SQL data mining, geodemographic clustering analysis, data segmentation
7 Monate, Apr. 2001 - Okt. 2001
Marketing Executive
ING Funds Management
Campaign Manager role - managed direct marketing activities for Managed Fund, Insurance and Superannuation products – using the company’s Siebel CRM system Analysed database and market trends, worked with marketing, product and research teams to develop campaign solutions where no straight forward solution existed
Ausbildung von Christian Ward
5 Jahre und 10 Monate, Feb. 2000 - Nov. 2005
Business Administration
University of Sydney / University of New South Wales
2 Jahre und 10 Monate, Feb. 1992 - Nov. 1994
Marketing
University of Western Sydney, Nepean
Sprachen
Englisch
Muttersprache
Japanisch
Gut