Basic

Claudia Lackner

Employee, Senior Digital Analyst - Marketing & Produkte, Neue Zürcher Zeitung AG

Zürich, Switzerland

Skills

Digital Analytics
Web Analytics
Webanalyse
Dashboards
KPI Beratung
Management Cockpit
Performance Marketing
Online Optimierung
SEO
SEM
Webtrends
Google Analytics
Tableau
Web Intelligence
Business Intelligence
Consulting
E-Commerce
E-Marketing
Web Accessibility
Web Usability
Data Visualization
Datenvisualisierung

Timeline

Professional experience for Claudia Lackner

  • Current 6 years and 8 months, since Nov 2014

    Senior Digital Analyst - Marketing & Produkte

    Neue Zürcher Zeitung AG

  • 2 years and 11 months, Dec 2011 - Oct 2014

    Digital Analyst

    Unic AG

    Digital Analyst

  • 3 years and 5 months, Jun 2008 - Oct 2011

    Investment & Funds, Investment Marketing Specialist

    Skandia Leben AG

  • 11 months, Jul 2007 - May 2008

    Investment & Funds, Fund Administrator Investment Services & Trading

    Skandia Leben AG

  • 2 years and 10 months, Sep 2004 - Jun 2007

    Fund Trading Administrator

    Skandia Leben AG

  • 4 months, Jun 2004 - Sep 2004

    Key Account Sales Assistant

    Skandia Management & Service GmbH

  • 8 months, Oct 2003 - May 2004

    Marketing Event Planner

    Skandia Management & Service GmbH

  • 3 years, Sep 2000 - Aug 2003

    BA-Student

    Skandia Management & Service GmbH

    Dual studies (separated in theory and practical experience)

Educational background for Claudia Lackner

  • 1 year, Aug 2017 - Jul 2018

    Ayurveda & Yoga

    In Good Health Academy by Dr. Janna Scharfenberg

    250 hour ayurvedic yoga teacher training

  • 8 months, Oct 2016 - May 2017

    Yoga

    YaYoga, Kreuzlingen, Switzerland

    200 hour yoga teacher training adhering to the standards of Yoga Alliance®

  • 1 month, Jan 2016 - Jan 2016

    Adobe Analytics

    Adobe Systems Software Ireland Ltd.

    Majors: Reports & Analytics Advanced Features and Tools

  • 1 month, Feb 2015 - Feb 2015

    Adobe Analytics

    Adobe Systems Software Ireland Ltd.

    Majors: Reports & Analytics Implementation

  • 1 month, Sep 2012 - Sep 2012

    Tableau Advanced

    Tableau Software, Inc.

    Majors: Advanced Data Visualizations

  • 1 month, Jun 2012 - Jun 2012

    Tableau Fundamentals

    Tableau Software, Inc.

    Majors: Concepts and Techniques used in Tableau, Visualizations, Interactive Dashboards

  • 2 months, Jan 2012 - Feb 2012

    Web Analytics

    Webtrends Inc., EMEA

  • 5 months, Dec 2010 - Apr 2011

    Web Analytics

    The University of British Columbia Continuing Studies, Vancouver, Canada

    Majors: Web Analytics for Site Optimization, Measuring Marketing Campaigns Online, Creating and Managing the Analytical Business Culture

  • 1 month, Dec 2010 - Dec 2010

    Online Marketing

    NetBusiness Consulting AG, Vaduz, Liechtenstein

    SEO, SEA, Web 2.0, Social Media

  • 1 month, Nov 2008 - Nov 2008

    Apprentice Training (Berufsbildner CH nach NKG)

    Berufsbildner AG, Zurich, Switzerland

  • 1 month, Nov 2007 - Nov 2007

    Mutual Funds Know-how

    Fund-Academy, Zurich, Switzerland

    Schweizer Fondsmarkt, Fondsidee und Funktionsweise, Fondsrecht, Fondskonstruktionen und -kategorien (auch Fonds für spezifische Kundengruppen), Leistungskennzahlen, Kosten, fondsgestützte Vermögensverwaltung, Übersicht und Formen der Kollektivanlagen (inkl. Vergleich zu strukturierten Kapitalanlagen

  • 1 year, May 2006 - Apr 2007

    Web Publishing

    eb Zurich, Zurich, Switzerland

    Majors: Web Project Management, Web Design and Usability, Programming, Database, IT Network and Hosting Projects: http://dylogtanzen.ch • http://csp.pixelspielplatz.ch

  • 3 years, Sep 2000 - Aug 2003

    Business Administration

    Berlin School of Economics and Law, Berlin, Germany

    Majors: Insurance and Investment Management

Languages

  • German

    First language

  • English

    Fluent

Wants

Spannende Kontakte und Projekte in den Bereichen: Digital Analytics
Web Analytics
Webanalyse
Online Optimisation
SEO
SEM
KPI Cockpit
Dashboards
Data Visualization
Datenvisualisierung

Interests

Yoga
Conscious Living
Sewing
Organic Fabrics
Cooking
Nature
Outdoor Sports
Travelling

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