Cora Albrecht

Worked directly under the President of Products in a fast paced and collaborative pre-IPO start-up. Created personas, summarizing the usage patterns of Glass, a browser add-on still in development. Designed and wrote effective online surveys for user feedback and for recruiting user testers. Mentor: Daniela Busse, Director of User Experience at SAP labs, Palo Alto, CA.

Worked in: 1. Social Psychology Lab with Amie Gordon (PhD student). 2. Cultural Cognition Lab with Dr. Peng. 3. Relationships and Social Cognition Lab with Sang Hee Park (PhD student). Experience writing and administering surveys, manipulating and presenting quantitative data in Excel/SPSS. Skilled at conducting background research and writing academic literature reviews. Proficient at screening and recruiting participants and managing experiments.

Projects in design innovation following the design thinking process from the Stanford d-school and IDEO.

Courses in: ethnographic methods, design research, strategic design thinking, HCI, service & information design. Adept at planning and conducting qualitative research using participatory and contextual methods. Extensive experience analyzing and synthesizing qualitative data.

Courses in: advanced statistics, social, cultural & cognitive psychology, photography, visual communication, drawing, India studies & Hindi. Additionally, I studied abroad for 8 months in India at Delhi Universitity's Graduate School of Psychology, concentrating on cultural relativity.