Elena Kartmazova
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Elena Kartmazova
- Current 9 years and 3 months, since Mar 2017Infineon Technologies
Marketing Communication Master Thesis & Working Student
• Online communication support of marketing campaigns • Web-site content management • Coordinating production of marketing materials (brochure, visuals, videos, E-mails) • Internal Newsletter issuing on quarter basis
- 3 years and 1 month, Feb 2013 - Feb 2016
Digital Communication Manager
InDaNet Digital Communication Agency (brand Schwarzkopf Professional)
• Steering communication campaigns across digital media • Crafting brand messages according to target audiences and business goals, considering regional specifics • Balancing marketing communication efforts between B2C and B2B • Press-events / press-tours organizing • Efficiency assessment of marketing communication campaigns • Contribution to preparation of agency tenders’ offers
- 1 year and 6 months, Sep 2011 - Feb 2013
PR-manager (brand Max Factor, P&G)
Forum LLC, PR Agency, Moscow, Russia
• Marketing communication campaigns developing and execution • Brand communication insights delivering • Press-events / press-tours organizing • Marketing events steering (e.g. Moscow Fashion Week sponsorship, in-store clients’ days) • Regional marketing communication trend scouting • Developing social media marketing strategy and tactics • Managing brand ambassadors activities
- 8 months, Jan 2011 - Aug 2011
Specialist in Marketing Communication
MegaText LLC, Translation Company, Moscow, Russia
• Web-site content management • Marketing materials (brochures, flyers, leaflets) development and distribution • Corporate media maintaining (internal newspaper, intranet)
Ausbildung von Elena Kartmazova
- 1 year and 11 months, Mar 2016 - Jan 2018
International Marketing
Technische Hochschule Nürnberg Georg Simon Ohm
- 5 years and 5 months, Sep 2003 - Jan 2009
Communication Technologies, major in Public Relations
Nizhny Novgorod State Technical University, Russia
Communication, PR, Marketing, Advertising, Business Administration, Psychology, Journalistic, Media Management.
Sprachen
English
C1 (Fließend)
German
B1-B2 (Gute Kenntnisse)
Russian
C2 (Verhandlungssicher / Muttersprachlich)
French
A1-A2 (Grundkenntnisse)
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