Marc Genin

At -MG-, we are dedicated to offering a comprehensive suite of digital and marketing services tailored to meet the unique needs of businesses worldwide. Our premium certified expertise spans across industry-leading CRM platforms, including HubSpot, Salesforce Marketing Cloud, and Klaviyo. Whether you're looking to enhance your CRM strategy, boost engagement through Klaviyo’s robust email marketing solutions, or leverage LinkedIn strategies for B2B success, we have the skills and experience for improve You.

Strategy: Executed end-to-end omnichannel recovery via SAP, PEGA, and Oracle (Phoenix). Results: Reduced Non-Performing Loans (NPLs) and optimized KPIs through targeted, empathetic negotiation. Expertise: Maintained premium brand reputation and regulatory compliance using a customer-centric, marketing-led approach in international French-speaking markets.Strategy: Executed end-to-end omnichannel recovery via SAP, PEGA, and Oracle (Phoenix).

Driving data-driven marketing across 12+ EMEA countries to accelerate growth. As Regional CRM Lead for MS Dynamics 365 & Salesforce, I own platform strategy and adoption. Execution: Orchestrate end-to-end omnichannel journeys (Email, Social, Hootsuite) and audience segmentation. Optimization: Automate lead nurturing and workflows via CRM, CMS, and LinkedIn Sales Navigator. Strategy: Align CRM architecture with lifecycles to maximize ROI and personalization.