Marco Hokotovich

Xing profile not mantained - please contact me on Linkedin: www.linkedin.com/in/marco-hoko

Product Lead, reporting to CEO & COO, leading product and Q&A team within a Scrum cross-functional setup. KPIs analysis, roadmap & backlog prioritisation, tech reqs & product specs. Processes & structure in Prod, Q&A and IT team implementation. Liaison btw tech & non-tech teams on IT debt & velocity, intra-deps structure setup, conflict management & stakeholders’ education. Company level activities (recruiting, processes, feedback culture).MVP mentality implementation, collaboration significant enhancement.

Sales responsible for 3 franchises & management of 16 teams (42 people).Training & full responsibility on 5 APs/PAs, making sure they manage efficiently their teams & develop in interesting managerial profiles. Define quarterly targets, sales strategy, develop monetization systems. Cooperate with external developers (Taiwan) & internal departments Heads (Engineering, Localization, Marketing, BI) to solve conflicts & improve processes. Contribute to external & internal recruiting for whole Production team.

Responsible for more games & languages, leading 4 teams (12 sales and CS specialists). Product, Sales, Market Analysis, Coordination, Team Management, strategic direction based on metrics for product roadmap, UX, social media, community management & marketing. Pricing, conversion & quarterly sales strategy, monetization systems. Partnerships to achieve cheap/free visibility. Cooperation w engineering teams & external devs. +50% REV increase with no marketing & declining community, acting on RR, CR & LTV.

Responsible for Italian portal website, updates, intra-franchise initiatives and actions. Coherence of the communication intra-games, strategic direction for product, social marketing, and community management, process implementation in order to minimise the usage of resources and to use scale economies.

Full range of PM, Analysis, Coordination & Team Management activities related to a game/territory. Strategic direction for product, social marketing, and community management. Define sales strategy, monetization, establish partnerships. Lead 3 person team of CS specialists. Cooperate w internal engineering teams & external devs, manage development roadmap. +50%REV on the oldest game, with no marketing & declining community, acting on RR, CR & LTV.Successful server merges to reduce costs and tech complexity.

Main activities and responsibilities Marketing analysis to find business opportunities, competitor and sales analysis, coordination of the product development activities and presentation to managers and subsidiaries, specific fairs visit, catalogue and obsolescence's management Main topics and sectors Door entry and home automation systems, electric and electronic components, photovoltaic and renewable energies

Ingeniero Industrial y escuela de empresariales, varias asignaturas

Marketing, Communication, Enterprise management, Sales management, International economy, Finance.

Organisation and HR management, Economics, Production and logistic management.