Markus Fischer
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Skills
Timeline
Professional experience for Markus Fischer
- Current 2 years and 4 months, since Aug 2023Parfümerie Schuback GmbH
Leiter E-Commerce & Online Marketing
- 2020 - 2023
Head of E-Commerce D2C / CRM & Onlinemarketing
DS Produkte GmbH | A Company of The Social Chain AG
Strategie Set-up, Aufbau & Leitung Direct to Consumer (D2C) E-Commerce Geschäftsfelder. Skalierung D2C Markenshops v.a. landmann.de beem.de lumaland-sitzsack.de fit-engine.de; Verantwortlich für P&L, Customer Journey, CRM & Onsite Content, Performance Marketing - Shopify Plattform Experte. Multichannel Abstimmung Marketplaces/Amazon und Retail.
E-Commerce: Productdevelopment Website & App; Customer Journey Optimierung mit Fokus auf Umsatz & Conversion Rate; Growth Hacking, UX, A/B Testing OTAs: Vertriebs-, Marketing- und Angebots-Steuerung Online Travel Agencies Multichannel Strategie und Optimierung Digital; Aussteuerung Direktanteil
P & L Verantwortung tuicruises.com Leitung Digitalmarketing (Performance Marketing, Social Media, Newsletter), Positionierung & Digital Brand Development. Leitung Product Development, Relaunch tuicruises.com; Customer Journey Optimierung, UX, Usability, Growth Hacking
International Business Development, Strategie-Entwicklung für Mobile Performance Marketing / App-Downloads, Kooperations-Marketing, Payment-Tests
- 2013 - 2014
Director B2C
MicronNexus TUI Travel plc.
Verantwortlich für 5 Mietwagenpreisvergleichs-Seiten in DE, UK, FR, IT, ES; Leitung Online Marketing und Produktmanagement
- 2011 - 2013
Director International Business
PARSHIP GmbH
P&L und Marketingverantwortung für die Länder UK/IE, SE/DK, IT, County Manager
- 2007 - 2011
Director Overseas, Projektmanager International Businessdevelopment
PARSHIP GmbH
- 2006 - 2007
International Business Development
be2
- 2000 - 2004
Auslandsmarktentwicklung
Tchibo direct
- 1998 - 2000
Management Trainee
Exxon Mobil
Educational background for Markus Fischer
MBA
University of Massachusetts
International Marketing, General Management
BWL
Universität Tübingen
Marketing, Strategisches Management
Languages
German
First language
English
Fluent
French
Basic
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