Marta Kuszyk-Goraya

• Development of research offers, sheets and interviews, creating research materials and stimuli. • Conducting qualitative research including individual in-depth interviews, focus group interviews, online-forums, contextual field visits with elements of ethnography and ethnography with mixed research tools such as video recording and photographs. • Analysis and presentation of research results. • Participation in preparing and executing creative workshops for clients.

• Taking part in brand positioning projects and processes based on behavioural economy methodology. • Preparing content for social campaigns’ communication. • Conducting field research. • Data analysis and final report delivery.

• Designing research projects and creating research tools (IDI scripts, FGI scripts, desk research, research materials). • Conducting in-depth and focus group interviews. • Analysing data and final report delivery.

Scholar of Erasmus+