Mag. Martina Kaufman

Based in Berlin but working all over the old continent! I mainly focus on idea making, conceptual work and screenwriting.

- Managing various social media platforms (Instagram, Facebook, YouTube etc.) - Coming up with relevant content ideas (i.e. lookbooks, challenges or giveaways) - Developing creative concepts and overseeing their realisation (i.e. overseeing a photoshoot) - Creating a weekly content plan - Coordinating an international team of 4 - Communicating and promoting events held at Footshop - Using Google Analytics and other relevant apps to evaluate the campaigns

- managing TEDxPrague social media profiles - crafting newsletters - interviewing the speakers - writing and editing PR articles and press releases - handling social media during the event - translating the content into English (everything had to be bilingual)

This short-term project was reacting on the fast-growing eating scene in Prague. My job was to locate and contact new places and their owners, introduce them to Yelp and, most importantly, craft a story about their place to be used on Yelp and its social profiles. - collecting short stories and trivia about new restaurants, bistros and cafés - creating content - editing photos and texts - managing Yelp profiles

- reading and assessing English manuscripts - writing reviews and press releases - managing book profiles on Goodreads, e-shops etc. - proofreading e-books

- writing columns focusing on culture & literature

- writing and editing articles on education, tutoring, working with children etc. - researching and collecting information

- writing and editing news articles - processing the broadcasted audio recordings - working with the archives, data banks, press agencies