Maurits Leunge

Drive new business acquisition across the Benelux market through personalized outbound prospecting and multi-channel outreach. Build and manage a qualified sales pipeline, converting high-value prospects into opportunities using consultative selling techniques. Use Microsoft Dynamics 365 and Copilot AI to automate, personalize, and optimize outreach for improved response rates and lead engagement. Collaborate with marketing to align campaigns, strengthen brand positioning, and accelerate revenue growth.

Sales: Focused on lead generation, market analysis, and mapping key decision-makers in the commercial and educational markets. Built relationships through LinkedIn, newsletters, and personal introductions to identify sales opportunities. Consulting: Conducted customer intakes, analyzed processes, and tailored Microsoft Dynamics 365 solutions. Enhanced customer experiences with customized apps and served as the primary contact, ensuring smooth communication and project execution.

Conducted customer intakes to understand CRM needs, providing tailored Microsoft Dynamics 365 solutions. Researched and configured customized systems to align with business processes, enhancing customer experiences with personalized apps. Served as the primary contact, ensuring smooth communication and project coordination.

Focused on expanding the customer base and driving growth through strategic outreach and relationship-building. Improved sales processes by implementing CRM systems and advising on sales strategies. Led business development planning, represented the company at industry events, and provided data-driven insights to support growth and decision-making.

• Conducted qualitative market research to explore opportunities for WPT to gain a competitive advantage through superior ESG reporting and strategic planning. • Acquired valuable market insights by interviewing customers and suppliers of WPT. • Analyzed both internal and external data, writing detailed reports on findings. • Evaluated internal reports and recommended improvements based on ESG criteria and identified opportunities.

Promoted top brands like JBL, Vodafone Ziggo, and Google, increasing sales through upselling and cross-selling, with a 45% boost for JBL and a top 10 national ranking at MediaMarkt. Trained sales staff to enhance lead generation and conversions, strengthened customer relationships, and secured 4th place in a national Google sales project. Took a break for studies abroad and internship (Aug 2021 – Oct 2022); role paused due to company changes (Mar – Jun 2020).

Completed a strategic partnerships internship, supporting sales managers in the UK and US markets. Conducted competitive analysis in ad-tech and connected cars, creating a comprehensive database. Enhanced sales efficiency by automating processes with SalesLoft and Salesforce. Assisted in preparing and following up on use case workshops with business partners.

Grade: 7 During this semester abroad, I attended the following courses: HR Management International Marketing and Sales Business Simulation German for Beginners (A1 CEFR) German Intensive (Deutsch Intensiv )(A2-B1) German Linguistic Structures (Sprachliche Strukturen) (A1/A2)

Grade: 7 During this semester abroad, I attended the following courses: HR Management International Marketing and Sales Business Simulation German for Beginners (A1 CEFR) German Intensive (Deutsch Intensiv )(A2-B1) German Linguistic Structures (Sprachliche Strukturen) (A1/A2)

Grade: 7 Minor: Strategy & Business Development Minor: Business and Culture in Germany