Niclas Farrenkopf

- Lead interdisciplinary, strategic projects & initiatives with a focus on business transformation, strategy development, organizational efficiency and D2C - Sparring/consulting C-level and executives regarding strategic business questions, delivering analytical, data-driven business evaluations - Project areas, e.g.: corporate structure and process optimization, D2C strategy, digital business models, M&A assessment, strategic partnerships, business transformation and organizational efficiency

- Led 10+ strategic projects with international, interdisciplinary teams of up to 15 members (e.g. pricing, site strategy, business model, content evaluation) - Evaluated growth opportunities, aligned cross-functional go-to-market strategies w/t teams and C-Level - Consulted and coached functional teams, focusing on evaluation models and data-driven approaches

- Led 10+ strategic projects with international, interdisciplinary teams of up to 15 members (e.g. pricing, site strategy, business model, content evaluation) - Evaluated growth opportunities, aligned cross-functional go-to-market strategies w/t teams and C-Level - Consulted and coached functional teams, focusing on evaluation models and data-driven approaches

- Developed an analytical market model for subscriber growth forecasting (German Pay VoD market) - Facilitated preparation for P7S1 and Discovery JV (Joyn), spearheaded internal data collection & analysis (competitive landscape, merger control notification process with cartel office) - Managed multiple market research and insights projects, prepared regular business reviews

- Conducted market research and created multiple competitor analyses for media landscape players - Supported the creation and revision of the group-wide Strategy Plan 2015

- Conducted a representative peer group and beta factor analysis for risk evaluation (Bloomberg) - Analyzed stock liquidity and growth rates, collected fundamental forecast data

- Created Excel-based tools for performance evaluation & comparative analyses of international sales offices - Prepared presentations on international sales force performance for the executive board

- Supported staff performance appraisal process in int. subsidiaries, organization of leadership dev. programs - Contributed to the development and implementation of an international graduate program

Master Thesis: "The influence of firm-level financial and governance characteristics on the voluntary CEO-Employee pay ratio disclosure in European firms"​ // Grade point average: 7.6/10 (A-)

Activities and Societies: Marketing Society & Social Tennis Society // Grade point average: 71, Distinction (A+)

Advanced Management, Marketing, Taxation & Unternehmenskooperationen